All GLG News Analyses Filed Under: Media
Posted March 6, 2008Another Lousy Year for Radio Advertising
Analysis of: Radio Ad Revenue Last Year Fell to 2003 Level | online.wsj.com
Author: Alan Albarran, Professor and Director UNIVERSITY OF NORTH TEXAS
Total advertising revenues for the radio industry dropped 2.6% from 2006 to $19.6 billion, indicating another bad year for the radio industry.
The industry as a whole has not posted gains above $20 billion since 1999.
Can anything be done to reverse this trend?
Posted March 5, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Instead of cramming commercials down the throats of time-shifting viewers, sponsors and networks alike are missing a unique opportunity. Creating on-demand opportunities that don't allow viewers to zap commercials only creates animosity.
Posted March 4, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
The new millenium has brought new technologies and with this we have new viewing audiences who no longer consume via the traditional broadcast television methods which inevitably means the broadcasters and the content owners alike have to find a new way to fund traditional television programming. The...
Posted March 3, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
- Viewers have already tasted the commercial free world of television entertainment. The proverbial genie is out of the bottle and you can't put it back in. - There are many viewing alternatives to broadcast television networks, and the viewing public is becoming increasingly more sophisticated at finding...
Posted March 3, 2008
People Were Actually Paid to Stand in Line for an FCC hearing? Is this a Joke?
Analysis of: Comcast paid people to stand in line at FCC hearing | www.networkworld.com
Author: P.J. Louis, President PJ Louis LLC
People Were Actually Paid to Stand in Line for an FCC hearing? Is this a Joke?
Analysis of: Comcast paid people to stand in line at FCC hearing | www.networkworld.com
Author: P.J. Louis, President PJ Louis LLC
OMG – Oh My Gosh. I am waiting for the other shoe to drop.
Posted March 3, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
ABC is taking away exclusive first run rights from its Affiliates... This programming is being handed over to the local cable company and effectively bypassing local broadcasters. Who needs Affiliates when the local cable company will do..?
Posted March 3, 2008Unintended consequences?
Analysis of: Opening bids: how the badly drafted Housing Bill could choke the supply of affordable new homes | property.timesonline.co.uk
Author: Jon Watson, Principal Jon Watson Consulting
Reduced levels of house building Reduced provision of affordable housing Increased public borrowings Loss of innovation and growth in new housing products.
Posted March 3, 2008
EU Fines Microsoft – What Is Next; Regulating the XBox?
Analysis of: EU Fines Microsoft $1.35 Billion For Failure to Comply with Ruling | online.wsj.com
Author: P.J. Louis, President PJ Louis LLC
EU Fines Microsoft – What Is Next; Regulating the XBox?
Analysis of: EU Fines Microsoft $1.35 Billion For Failure to Comply with Ruling | online.wsj.com
Author: P.J. Louis, President PJ Louis LLC
I like the EU’s view of the fine; they called it a large parking ticket. I am wavering between believing the EU or it being the typical anti-American sentiment.
Posted February 29, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
Usually when what you hear from consumers in focus groups sounds too good to be true...it is. In a totally selfish, non-consumer-centric initiative, ABC and Cox have somehow convinced themselves that consumers will go against the grain of what they inherently want - and I suspect the results will...
Posted February 28, 2008
Locking in Viewers to Watch the Commercials
Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
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of 432Analysis of: Locking in Viewers to Watch the Commercials | www.nytimes.com
Author: GLG Member Program Contributor
The article points to a business model that does not create value, and hence appears to not be sustainable.
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