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All GLG News Analyses Filed Under: Media

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Posted May 15, 2008
NBC launching 24/7 local news channel
Analysis of: NBC launching 24/7 local news channel | www.rbr.com
Author: GLG Member Program Contributor
This is a risky venture with limited upside. This was proven with the expensive demise of a similar venture in Orange county Calif. The basis for success is emphasis on sales rather than programming. Without local ad support there will be no money to improve the "on air look" Secondly you must look...
Posted May 14, 2008
Fuh Gedda Boudit – Apple Is In The Content Business – Trust Me
Analysis of: HBO Nears Deal To Distribute Shows on iTunes | online.wsj.com
Author: P.J. Louis, President PJ Louis LLC
Apple is one of those multiple personality vendors.  Apple makes most of its money selling computers and iPods.  However, it does so much one on one business with content owners and creators you would get the feeling Apple wants to get into the content business.
Posted May 12, 2008
Study: Online won’t replace traditional TV anytime soon
Analysis of: Study: Online won’t replace traditional TV anytime soon | telephonyonline.com
Author: GLG Member Program Contributor
This article is only important if you want to use this to rationalize putting your head in the sand.  Yes, that is a aggressive statement but true. Carol's message is soothing to those in this legacy industry who want to hear what they want.  They can bide time until they retire guarding a...
Posted May 12, 2008
Studio films going day-and-date at iTunes Store
Analysis of: Studio films going day-and-date at iTunes Store | www.reuters.com
Author: GLG Member Program Contributor
1. Additional closing of "revenue stream windows" 2. Reach additional consumers before pirates can 3. Offering of Product to all type of consumers simultaneously gets closer to a reality
Posted May 12, 2008
NBC launching 24/7 local news channel
Analysis of: NBC launching 24/7 local news channel | www.rbr.com
Author: GLG Member Program Contributor
It amazes me that a Company as large as GE often time does not check the implications of what they do. Currently there are 24/7 news channels in most major markets.   They are provided by the Cable Networks i.e. Brighthouse, Time Warner.   These channels are where the consumer goes...
Posted May 9, 2008
NBC Finally Entering the 24/7 Local News Market – No Harm In Being a Copy Cat
Analysis of: NBC launching 24/7 local news channel | www.rbr.com
Author: P.J. Louis, President PJ Louis LLC
Regional News Network (RNN) serving the New York, New Jersey, and Connecticut has been doing local news in the area for years.  RNN focuses on the Hudson Valley in NY and not the Big Apple.  Not everyone is a big city person. By the way the article forgot to mention RNN.
Alan Albarran Posted May 9, 2008
Online may not replace, but will certainly grow in co-existence
Analysis of: Study: Online won’t replace traditional TV anytime soon | telephonyonline.com
Author: Alan Albarran, Professor and Director UNIVERSITY OF NORTH TEXAS
The results of a study by the Convergence Group indicating the impact of online viewing on traditional outlets of television via cable, broadband, IPTV is presented in the article.  But replacement is not the issue.
Alan Albarran Posted May 8, 2008
News a viable Multicast option
Analysis of: NBC launching 24/7 local news channel | www.rbr.com
Author: Alan Albarran, Professor and Director UNIVERSITY OF NORTH TEXAS
NBC Universal owned and operated WNBC-TV (New York) will launch a local 24 hour news channel on one of its digital channels as part of its multicasting strategy.
Posted May 7, 2008
Adlabs forays into Malaysia
Analysis of: Adlabs forays into Malaysia | www.business-standard.com
Author: GLG Member Program Contributor
Malaysian Indians especially Tamils in Malaysis got strong cultural ties with Tamil Nadu. Cinema acts as a catalyst of the cultural ties. Now the Malaysian Indians are fostering those ties by watching movies on TV or DVD. How many of them would like to spend more to go watch a movie in a big screen...
Posted May 6, 2008
Kiss and Punch
Analysis of: Kiss and Punch | www.forbes.com
Author: GLG Member Program Contributor
The days of trust between the ad agency and the technology advertiser will be a thing of the past.  Gone will be those days when technology companies could give robust product roadmaps to their ad agencies trusting that they will not turn the table and use that information to negoatiate a better...
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