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Study Group: Radio Advertising Experts (North America)(?)

Council Members in this Study Group: 70

This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.

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Leading Experts in this Study Group

Robert Cherins
President
Cherins & Co Llc

Robert Cherins is the President at Cherins & Co LLC, a full service marketing consultancy and advertising and branding agency. He also teaches a masters course in direct, digital, and database marketing. He is experienced in digital, channel marketing in online & offline media, pharmaceutical, automotive,...

Peter Roithmayr
Principal
Peter Roithmayr Associates LLC

Peter Roithmayr is an independent consultant in the video game industry. Previously, he was the Vice President of Strategic Merchandising within the Video Game division at Electronics Boutique...

5 recent news post(s)
Kevin Lee, MBA, Chairman & CEO, Did-it.comKevin Lee, MBA
Chairman & CEO
Did-it.com

Kevin Lee is the Executive Chairman and Founder at Did-it, a search engine services company; and a founding board member of SEMPO. He specializes in search engine marketing strategy. Did-it buys $120 million in search advertising per year for clients such as Match.com. He is the author of the weekly...

4 recent news post(s)
6 recent event(s)
Andy Donchin, Director of National Broadcast, Carat Usa, Inc.Andy Donchin
Director of National Broadcast
Carat Usa, Inc.

Andrew Donchin is the Director - National Broadcast at Carat North America, a media specialist agency. He is responsible for managing operations for New York and Los Angeles. Previously, Mr. Donchin was a buyer at Wells, Rich and Greene, and was responsible for managing the account for Procter & Gamble;...

Tony Pribyl, VP Sales, TechnoratiTony Pribyl
VP Sales
Technorati

Tony Pribyl is Vice President-Sales at Technorati.com, a blog data management, search utility for users/partners and an advertising network. He was previously the Regional Vice President-Sales at Tribal Fusion, a leading online ad network; Regional Sales Manager at Google; and a District Sales Manager...

1 recent event(s)
Tracey Clanton
Group Account Director
The True Agency

Tracey Clanton is the Group Account Director at The TRUE Agency. TRUE is the Agency of Record for Nissan/Infiniti, and Countrywide Insurance. In her position as Group Account Director, Tracey directs all of the Marketing & Advertising activities for Nissan North America and the Countrywide accounts....

W. Lawrence Patrick, President, Patrick Communications LlcW. Lawrence Patrick
President
Patrick Communications Llc

W. Lawrence Patrick, Ph.D., J.D., is the President of Patrick Communications, a media investment banking and brokerage company with over $6.0 billion in transactions in recent years, including the sale of over 125 television stations and 500 radio stations, since its founding in 1984. Mr. Patrick also...

Nicholas Gordon
Chairman
Keystone Broadcasting System, Inc.

Nicholas Gordon is the Chairman at The Keystone Broadcasting System, a non-wired radio network and broadcast sales company. He is responsible for managing network and syndicated radio business, and development of broadcast television and cable sales. He was responsible for managing mergers and acquisitions...

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Related Study Groups

GLG NewsSMAnalyses by this Study Group's Leading Experts(?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.
Radio Industry Suffering Continues--Detroit's Woes WIll Cause More Pain | 12-03-2008
Analysis of: Analyst: 2008 May Be Radio's Worst Year Since '54 | www.radioink.com
Author: Alan Albarran, Professor and Director, UNIVERSITY OF NORTH TEXAS

This article points out the terrible numbers for radio advertising in 2008.  The only bright spots have been among small-medium market stations, where revenues are basically flat.

Nielsen vs. Arbitron for Radio Measurement | 11-20-2008
Analysis of: Cumulus Picks Nielsen For Small-Market Ratings | www.radioink.com
Author: Alan Albarran, Professor and Director, UNIVERSITY OF NORTH TEXAS

The Nielsen Company has won a request for proposals from Cumulus Media to provide radio ratings in 50 small markets.  Radio giant Clear Channel is also on board with the new system.  This is the first salvo in what should be an interesting war between Nielsen and Arbitron.

Television Advertising in 2009: Ugly Year Ahead | 11-12-2008
Analysis of: TVB's Revised Spot Forecast: Down 7-11% | www.tvnewsday.com
Author: Alan Albarran, Professor and Director, UNIVERSITY OF NORTH TEXAS

TVB revises its projections for advertising in 2009 downward--only the second time the association has made such a move.  The first was after 9/11/01.

HDTV, other Technologies Hurting Blu-Ray | 11-12-2008
Analysis of: Studios, consumer electronic firms to promote Blu-ray discs | www.latimes.com
Author: Alan Albarran, Professor and Director, UNIVERSITY OF NORTH TEXAS

This article points out a new marketing blitz between Hollywood movie studios and electronic firms to increase interest and sales of Blu-Ray DVD players.  It's not that consumers are not interested, but that they are already getting HD-quality movies at home.

Tougher FCC Likely Under Obama | 11-06-2008
Analysis of: The FCC Under Obama | www.radioink.com
Author: Alan Albarran, Professor and Director, UNIVERSITY OF NORTH TEXAS

The election of Barack Obama as the next President of the United States will mean significant changes in the makeup of the FCC, and a new direction in policy directives.

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GLG InstituteSM Seminars with this Study Group's Leading Experts(?)

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Generated at 2008-12-03T13:45:45.387