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Study Group: Print Advertising Market Experts

Council Members in this Study Group: 236

This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.

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Leading Experts in this Study Group

Rick Shea, President, Shea Marketing Consulting Inc.Rick Shea

President
Shea Marketing Consulting Inc.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Rick Shea is the President of Shea Marketing Consulting, a firm that specializes in providing marketing expertise to CPG/Food companies. He has 20+ years of marketing experience as VP of Marketing for Kraft, Unilever, George Weston Bakeries, Malt-O-Meal cereals, and Pepperidge Farm. Mr. Shea was the...

Albert Greco

Senior Researcher
Institute for Publishing Research, Inc.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Albert Greco: Senior Researcher at Institute for Publishing Research; and Professor at Fordham's Graduate School of Business Administration. He prepares projections for "Publishers Weekly;" between 1999-2008 he prepared data for "Book Industry Trends." He has authored-edited 10 books including “The...

Tom Ferrara

Chief Executive Officer
ForProfitEDU.com
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tom Ferrara is Chief Executive Officer of FF Ventures, an incubator and consultancy firm, where he has worked since May 2008. He is the Owner of the For profit and Career Education Industry Blog and the Creator of the LinkedIn networking group For Profit Education. Previously, Mr. Ferrara was the Founder...

Kevin Lee, MBA, Chairman & CEO, Did-it.comKevin Lee, MBA

Chairman & CEO
Did-it.com
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Kevin Lee is the Executive Chairman and Founder of Didit, a search engine services company; and a founding board member of SEMPO. He specializes in search engine marketing strategy. Didit buys $150 million in search advertising per year for clients such as Register.com, D&B, JJill, Capella, Deluxe,...

Michael Bonfils, President and Worldwide Director, SEM InternationalMichael Bonfils

President and Worldwide Director
SEM International
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Michael Bonfils is the President of International Media Management known for its global online advertising and search engine consulting and service divisions of SEM International and WebCertain (SEMI/WC). Mr. Bonfils represents Fortune 100 advertisers and agencies on Google, Yahoo, Bing, Baidu, Yandex...

James Meyers, MS. EBA

Chief Executive Officer
Alpha Media
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

James Meyers, a global media expert and pioneer, is Chief Executive Officer at Alpha Media, an entertainment media company with international sales and distribution operations, US sales and distribution operations, cable television assets and international production operations. He is responsible for...

Cyrus Bulsara, President, Professional Consultants & ResourcesCyrus Bulsara

President
Professional Consultants & Resources
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Cyrus Bulsara is the President of Professional Consultants & Resources (PCR) since 1998. PCR is a full-service strategic consulting company specializing in beauty, salon, cosmetics & consumer products. PCR is a leading source of industry data, competitive intelligence, strategy and background research...

Clarence Gabriel, President and Chief Executive Officer, MOVIE GALLERY, INC.Clarence Gabriel

FormerPresident and Chief Executive Officer
MOVIE GALLERY, INC.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Clarence Gabriel has over 30 years of experience in consumer retail sectors and has contributed as Chief Executive Officer, President, and EVP for world-class companies. He is a retail sector leader with expertise in “Big Box”, “Small Box”, CPG and Supply Chain Management. Previously, Mr. Gabriel was...

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GLG NewsSM Analyses by this Study Group's Leading Experts (?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Mobile Advertising's Gold Rush

November 16, 2009

Gordon Borrell, CEO, Borrell Associates Inc

Mobile Advertising Set To Soar | www.mediapost.com

Mobile advertising is definitely the new-new thing, but it sounds like the hype we heard when the Web was born as a graphical interface and banner ads started appearing in 1995. Be careful -- mobile advertising isn't going to produce overnight riches. For proof, look at your own mobile device. Where...

Unilever On the Prowl...Again !

October 1, 2009

Cyrus Bulsara, President, Professional Consultants & Resources

Unilever Plans to Buy Sara Lee Soaps for $1.9 Billion | www.bloomberg.com

After the last major acquisition of TIGI, the Tony & Guy Salon Products unit, Unilever seems to be making the right acquisition moves and is on the prowl for CPG/FMCG companies again.

Digital Distribution

September 26, 2009

Peter Roithmayr, Principal, Peter Roithmayr Associates LLC

Sony's Latest Gaming Device Cuts Out Retailers | www.cnbc.com

Sony's latest gaming device does NOT cut out retailers as this titles infers. There is still plenty of business for retailers to capture in this category with the PSP Go including hardware and accessory sales as well as pre-paid game cards (similar to Apple's iTune gift cards).

Electronic Coupons are coming soon

September 24, 2009

David Diamond, President, David Diamond Associates

The Breakfast Wars: Starbucks Learns to Cook | www.nytimes.com

Electronic couponing is finally read to happen. The combination of the current economic climate, the willingness of key leaders (P&...

Kraft Continues Portfolio Shuffle

September 15, 2009

Rick Shea, President, Shea Marketing Consulting Inc.

Kraft Under Pressure as Bid Value Slips | www.flex-news-food.com

Kraft Foods bid for Cadbury makes a lot of strategic sense and will allow them to increase their growth in international markets.The key to the deal is utilizing Cadbury's extensive distribution and sales network to further drive growth of existing Kraft products.Faced with the likelihood of having...

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Members in this Study Group include these company types:

  • Individual/Small Consultancy
  • Full Service Advertising Agency
  • Media Specialist Agency
  • Consumer Packaged Goods Manufacturer
  • Newspaper Publisher
  • Retail Strategy / Operations Consultant
  • Independent Consulting Firm
  • Market Research Company*

Members in this Study Group often have these job titles:

  • Director
  • Principal
  • President
  • Chief Executive Officer
  • Owner
  • Marketing Director
  • Consultant