Gerson Lehrman Group - Intelligently Connecting Institutions and Expertise.

Study Group: Outdoor Advertising Purchasers

Council Members in this Study Group: 74

This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.

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Leading Experts in this Study Group

Paul French

Publishing & Marketing Director
Access Asia China
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Paul French is a Founder and the Publishing and Marketing Director of Access Asia, a market research company, where he has worked since January 1997. Access Asia specializes in providing information on China's economy and consumer retail markets. Access Asia work closely with a number of international...

29 recent news post(s)
Joshua Pollack

Chief Executive Officer
NXTCOM CORP
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Joshua Pollack is the Chief Executive Officer of NXTCOM CORP, an investment management company focused in the media, sports, entertainment, publishing, video game, internet and digital distribution industries. Mr. Pollack recently led a feature film slate financing with Universal Studios and GE. He...

6 recent news post(s)
Tracey Clanton

President
MARC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tracey Clanton is the President of MARC- Marketing Aimed 2 Reach Consumers. MARC is a consulting firm operating as a full service Agency providing Marketing, Advertising and Media for retail clients. Recently, Tracey held the position of Group Account Director at The TRUE Agency directing all ofthe...

Andreas Kurz, Owner, Akari Enterprises LLC Andreas Kurz

Owner
Akari Enterprises LLC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Andreas Kurz was Chief Executive Officer of 7 For All Mankind, the US leader in premium denim, until December 2005. Mr. Kurz is currently the Owner of Akari Enterprises, a retail consultancy, where he has worked since April 2006. At Akari Enterprises, Mr. Kurz specializes in international distribution,...

1 recent news post(s)
Russell Findlay

Principal
JRFindlay Consulting
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Russell Findlay is Principal of JRFindlay Consulting and was most recently (10/08) Director of Marketing at PepsiCo. There he was responsible for brand building, advertising, media, innovation, promotions, etc. Previously, he was a Vice President of Field Marketing at Pepsi Bottling Group, PepsiCo's...

Brad Saul

Chief Executive Officer
Matrix Media
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Brad Saul is the Founder and Chief Executive Officer of Matrix Media, a multi media company which focuses on radio entertainment with recent projects including “Animal Planet Radio,” “The HGTV Design Minute,” and “Travel Channel Radio.” In addition, Matrix has launched two new radio networks over the...

8 recent news post(s)
Michael Higgins

Managing Partner
Gen Outdoor Media Intelligence
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Michael Higgins is a Managing Partner at Gen Outdoor Media Intelligence, the UK's fastest growing out-of-home planning and buying specialist agency. He is responsible for new business development, and has introduced a new and revolutionary business model of direct client appointment to the outdooradvertising...

Lo Johnny, Media Consultant and Principal, L&L Partners LimitedLo Johnny

Media Consultant and Principal
L&L Partners Limited
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Johnny Lo is a Principal and media consultant at L&L Partners Limited also known as China Beijing Tian Kong Hai Kuo Advertising Ltd, a company specializing in outdoor advertising in China. He is responsible for media buying and planning for professional clients such as McDonald's, Johnnie Walker and...

3 recent event(s)

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GLG NewsSM Analyses by this Study Group's Leading Experts (?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Electronic Coupons are coming soon

September 24, 2009

David Diamond, President, David Diamond Associates

The Breakfast Wars: Starbucks Learns to Cook | www.nytimes.com

Electronic couponing is finally read to happen. The combination of the current economic climate, the willingness of key leaders (P&...

Local Radio Revenue Disappearing

June 16, 2009

Brad Saul, Chief Executive Officer, Matrix Media

In Radio These Days, Small Is Better | online.wsj.com

Radio will survive. It is just going to be a very different medium, led largely by internet radio which has no barrier to entry.

UK apparel to recover faster than the US?

January 8, 2009

Andreas Kurz, Owner, Akari Enterprises LLC

U.K. Clothiers Will Weather Slump Better Than U.S., WGSN Says | www.bloomberg.com

Speeding up the design and sourcing process in only one factor out of many. In the current environment, the key is to get consumers to come to the shops in the first place and then to make sure they don't leave without having bought something.

The Future of Radio

January 8, 2009

Brad Saul, Chief Executive Officer, Matrix Media

Analyst: Radio Revs Will Fall 13 Percent In 2009. Or More. | www.radioink.com

Radio ad revenues falling of the cliff

Firing of Broadcast Analysts

February 27, 2008

Brad Saul, Chief Executive Officer, Matrix Media

October Radio Revenues Down 7% | publications.mediapost.com

With fewer analysts looking at commercial radio, the industry begins to fall off investors' radar screens.

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Members in this Study Group include these company types:

  • Outdoor Media Company
  • Media Specialist Agency
  • Full Service Advertising Agency
  • Individual/Small Consultancy
  • Jewelry / Cosmetics / Accessory Manufacturer

Members in this Study Group often have these job titles:

  • Director
  • Chief Executive Officer
  • President
  • Consultant
  • Principal
  • Marketing Manager
  • Group Account Director

Related Study Groups

Study Group Name No. Members
Digital Outdoor Advertising Purchasers 239
Outdoor Advertising Purchasers (North America) 56
Digital Outdoor Advertising Purchasers (North America) 188
Outdoor Advertising Experts 102
Media Buyers 1083
Magazine Advertising Purchasers 90
Outdoor Advertising Experts (North America) 79