Gerson Lehrman Group - Intelligently Connecting Institutions and Expertise.

Study Group: Online Advertising Experts

Council Members in this Study Group: 565

This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.

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Leading Experts in this Study Group

Tom Ferrara

Chief Executive Officer
ForProfitEDU.com
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tom Ferrara is Chief Executive Officer of FF Ventures, an incubator and consultancy firm, where he has worked since May 2008. He is the Owner of the For profit and Career Education Industry Blog and the Creator of the LinkedIn networking group For Profit Education. Previously, Mr. Ferrara was the Founder...

Kevin Lee, MBA, Chairman & CEO, Did-it.comKevin Lee, MBA

Chairman & CEO
Did-it.com
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Kevin Lee is the Executive Chairman and Founder of Didit, a search engine services company; and a founding board member of SEMPO. He specializes in search engine marketing strategy. Didit buys $150 million in search advertising per year for clients such as Register.com, D&B, JJill, Capella, Deluxe,...

Michael Bonfils, President and Worldwide Director, SEM InternationalMichael Bonfils

President and Worldwide Director
SEM International
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Michael Bonfils is the President of International Media Management known for its global online advertising and search engine consulting and service divisions of SEM International and WebCertain (SEMI/WC). Mr. Bonfils represents Fortune 100 advertisers and agencies on Google, Yahoo, Bing, Baidu, Yandex...

James Meyers, MS. EBA

Chief Executive Officer
Alpha Media
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

James Meyers, a global media expert and pioneer, is Chief Executive Officer at Alpha Media, an entertainment media company with international sales and distribution operations, US sales and distribution operations, cable television assets and international production operations. He is responsible for...

Tracey Clanton

President
MARC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tracey Clanton is the President of MARC- Marketing Aimed 2 Reach Consumers. MARC is a consulting firm operating as a full service Agency providing Marketing, Advertising and Media for retail clients. Recently, Tracey held the position of Group Account Director at The TRUE Agency directing all ofthe...

Dan Rayburn, Principal Analyst, FROST & SULLIVAN, INCDan Rayburn

Principal Analyst
FROST & SULLIVAN, INC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.What is a Premium Council Partner?|Premium Council Partners are leading Professional Service Firms that work exclusively with GLG.

Dan Rayburn is Principal and Executive Vice President for StreamingMedia.com and is recognized by many as the voice for the streaming and online video industry. He is also Principal Analyst with Frost & Sullivan working in their Digital Media group. Dan is a sought after speaker, writer, publisherand...

Phil Akin, President and Chief Executive Officer, HELLMAN ASSOCIATES, INC.Phil Akin

President and Chief Executive Officer
HELLMAN ASSOCIATES, INC.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Phil Akin is the President and Chief Executive Officer of Hellman, where he has worked since 2005. Hellman is a full service marketing and advertising agency with a client base covering 129 of the current Fortune 500 companies, including Best Buy, Advance Auto Parts, 3M, LS Power, GE, Ecolab, JohnDeere,...

Ben Kirshner, Professor, NEW YORK UNIVERSITY (INC)Ben Kirshner

Professor
NEW YORK UNIVERSITY (INC)
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Benjamin Kirshner is Founder and Chief Executive Officer of Elite SEM Inc, an online advertising agency. He is also an instructor of search engine marketing strategies at NYU. He specializes in developing and orchestrating search engine marketing campaigns, email marketing, affiliate marketing, banner...

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GLG NewsSM Analyses by this Study Group's Leading Experts (?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Stormy weather ahead

November 5, 2009

A trip into the secret, online 'cloud' | edition.cnn.com

This article does a good job of explaining what cloud computing is to non IT professionals: a messy  system of thousands of web servers scattered around the world..It may be interesting to get to know  the where/when/how our data is managed, but that is not a crucial point.Likewise with financial scums,...

Healthcare Reform: Pay if you lose Litigation

November 4, 2009

Martin Alpert, Vice President, Environmental Claims, HINZ CLAIM MANAGEMENT INC

Chambliss, Graham propose lawsuit reform as part of health care overhaul | www.ajc.com

Are frivolous lawsuits the main driver in skyrocketing healthcare costs?

Solar companies need cut installation costs

November 4, 2009

Solar companies focus on nuts and bolts to cut costs | www.reuters.com

The article by Laura Insee correctly points out how cost cutting of solar panels is now focusing on the installation process. Much work has been done on the manufacturing process of the panel, and it is evident how further cost reduction is going to be way more difficult, law of diminishing returns.With...

Linthicum's book: SOA and cloud intersect for enterprise productivity benefits

October 26, 2009

How SOA and cloud intersect for enterprise productivity benefits | briefingsdirectblog.blogspot.com

SOA is the way to do cloud. It's really about breaking down your architecture into a primitive state of several components. Then, it's figuring out how to assemble those in such a way that you can use those components to resolve problems as your business changes over time. Cloud computing is a nice...

Why should home prices drop ?

October 20, 2009

An Englishman's Home Is His Castle in the Air | online.wsj.com

This article, like others seen in international press, questions the reasons for home prices not to drop as per past forecasts.Homes in Europe, included Spain which is arguably the hardest hit from this crisis of the construction department, have not dropped in prices as much as initially foreseen....

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Members in this Study Group include these company types:

  • Individual/Small Consultancy
  • Online Advertising Agency
  • Full Service Advertising Agency
  • Internet Portal
  • Media Specialist Agency
  • Ad-Delivery Platform Provider
  • Online Publisher

Members in this Study Group often have these job titles:

  • Director
  • Chief Executive Officer
  • Principal
  • President
  • Consultant
  • Marketing Manager
  • Marketing Director