Study Group: Online Advertising Experts (EU)(?)
Council Members in this Study Group: 11
This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.
Request a survey with this Study Group
Related Study Groups
GLG NewsSMAnalyses by this Study Group's Leading Experts(?)
Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.
Companies should use Content marketing strategies to gain visibility and awareness | 12-02-2008
Analysis of:
Company generated contents | knol.google.com
Author: GLG Expert Contributor
More the visibility that companies could buy, they could "gain" visibility through right contents. Contents permits them to interest and attract consumers and increase trust and awareness. Companies and organizations could communicate with markets though their people, especially through passionate...
Most Common Company Types:
- Online Advertising Agency
- Content Management Software
- Individual/Small Consultancy
- Internet Search Provider
- Media Specialist Agency
- Network Management Software
Most Common Job Types:
- Chief Executive Officer
- Operations Executive
- President
- Chief Operating Officer
- Account Executive
- Consultant
- General Manager
- Director
GLG's 750+ Clients Include:
40 of the leading 50
global mutual funds
global mutual funds
15 of the leading 20
global banks
global banks
8 of the leading 10
private equity firms
private equity firms
90%+ client subscription renewal rate

