Gerson Lehrman Group - Intelligently Connecting Institutions and Expertise.

Study Group: Magazine Advertising Purchasers

Council Members in this Study Group: 90

This study group may include experts knowledgeable on topics such as IT Services, consumer electronics, wireless devices, software, hardware, information technology, semiconductors, media, cable, satellite, internet, broadband, global positioning systems, advertising, online media, telecommunications, networking, wireless, and data storage, among others.

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Leading Experts in this Study Group

Paul French

Publishing & Marketing Director
Access Asia China
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Paul French is a Founder and the Publishing and Marketing Director of Access Asia, a market research company, where he has worked since January 1997. Access Asia specializes in providing information on China's economy and consumer retail markets. Access Asia work closely with a number of international...

Joshua Pollack

Chief Executive Officer
NXTCOM CORP
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Joshua Pollack is the Chief Executive Officer of NXTCOM CORP, an investment management company focused in the media, sports, entertainment, publishing, video game, internet and digital distribution industries. Mr. Pollack recently led a feature film slate financing with Universal Studios and GE. He...

Tracey Clanton

President
MARC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tracey Clanton is the President of MARC- Marketing Aimed 2 Reach Consumers. MARC is a consulting firm operating as a full service Agency providing Marketing, Advertising and Media for retail clients. Recently, Tracey held the position of Group Account Director at The TRUE Agency directing all ofthe...

Andreas Kurz, Owner, Akari Enterprises LLC Andreas Kurz

Owner
Akari Enterprises LLC
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Andreas Kurz was Chief Executive Officer of 7 For All Mankind, the US leader in premium denim, until December 2005. Mr. Kurz is currently the Owner of Akari Enterprises, a retail consultancy, where he has worked since April 2006. At Akari Enterprises, Mr. Kurz specializes in international distribution,...

Robert Cherins

President
Cherins & Co
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Bob Cherins is currently the President of Cherins & Co LLC, a full service marketing, advertising and direct marketing strategic consulting agency. He has also taught a masters course in direct, digital, and database marketing at NYU. He is experienced in all media forms - digital, online & offline,...

Paula Peterson, President, Crown Luxury ConsultingPaula Peterson

President
Crown Luxury Consulting
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Paula Peterson is the President of Crown Luxury Consulting, an independent consultancy firm that advises global companies on new ventures, brand strategy, product development, distribution, marketing, and media planning. Ms. Peterson is a noted industry speaker on leading trends and changing attitudes...

Brad Saul

Chief Executive Officer
Matrix Media
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Brad Saul is the Founder and Chief Executive Officer of Matrix Media, a multi media company which focuses on radio entertainment with recent projects including “Animal Planet Radio,” “The HGTV Design Minute,” and “Travel Channel Radio.” In addition, Matrix has launched two new radio networks over the...

Robert Metz

President
Robert Metz & Associates
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Robert Metz is the President of Robert Metz and Associates, a consulting firm dedicated to the specialty retail industry specifically involving fine jewelry and luxury goods. Mr. Metz has over 30 years of experience in the fine jewelry industry including marketing and merchandising for major retailers,...

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GLG NewsSM Analyses by this Study Group's Leading Experts (?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Electronic Coupons are coming soon

September 24, 2009

David Diamond, President, David Diamond Associates

The Breakfast Wars: Starbucks Learns to Cook | www.nytimes.com

Electronic couponing is finally read to happen. The combination of the current economic climate, the willingness of key leaders (P&...

My Macy's Program Isn't a Strong Reason to Own Macy's

September 22, 2009

Macy's climbs as analyst upgrades to 'Buy' | finance.yahoo.com

A Citi Investment Research Analyst upgraded Macy's to Buy stating that she believes the company's My Macy's program "should lead to improved top line (as well as margin) trends ahead, particularly beginning in 2010." It's a program that empowers the stores to make buying and planning decisions. While...

Small Market Radio - Better Days Are Coming

June 17, 2009

In Radio These Days, Small Is Better | online.wsj.com

Small market radio stations are best poised to come out of this economic downturn. Localism is a key driver, especially since newspapers are disappearing.

Local Radio Revenue Disappearing

June 16, 2009

Brad Saul, Chief Executive Officer, Matrix Media

In Radio These Days, Small Is Better | online.wsj.com

Radio will survive. It is just going to be a very different medium, led largely by internet radio which has no barrier to entry.

Facebook's Ad Model A Game-Changer? Maybe for Digital, but for Traditional Media, It's Probably Business As Usual

June 1, 2009

How Facebook Will Upend Advertising | www.businessweek.com

The Businessweek article, "How Facebook Will Upend Advertising," points out the growing popularity of social networks like Facebook and hence the growing potential to utilize social networks as ad vehicles. The article states that we are on the verge of breaking the mold and that soon we can expect...

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Members in this Study Group include these company types:

  • Full Service Advertising Agency
  • Media Specialist Agency
  • Individual/Small Consultancy
  • Retail Strategy / Operations Consultant
  • Consumer Packaged Goods Manufacturer
  • Jewelry / Cosmetics / Accessory Manufacturer
  • Jewelry / Cosmetics / Accessory Retailer

Members in this Study Group often have these job titles:

  • Director
  • Chief Executive Officer
  • Consultant
  • Marketing Manager
  • President
  • Director of Print
  • Principal
  • Owner