Council Members in this Study Group: 348
This study group may include experts knowledgeable on topics such as automotive manufacturing and dealerships, after market distribution, alcoholic and non-alcoholic beverages, convenience stores, supermarkets, packaged goods manufacturing, department stores and discounters, jewelry and cosmetics, hotels and resorts, restaurants, casinos, and the travel industry, among others.
Leading institutions connect with members of this Study Group through GLG
Rick SheaPresident
Shea Marketing Consulting Inc. ![]()
Rick Shea is the President of Shea Marketing Consulting, a firm that specializes in providing marketing expertise to CPG/Food companies. He has 20+ years of marketing experience as VP of Marketing for Kraft, Unilever, George Weston Bakeries, Malt-O-Meal cereals, and Pepperidge Farm. Mr. Shea was the...
Founder & Scientist
Corvus Blue ![]()
Kantha Shelke is a diversified scientist, expediting new product and technology development in food and nutrition. She is the Founder and Principal at Corvus Blue, a consumer packaged goods consultant. Ms. Shelke also chairs the Scientific Advisory Board of a global food brand co., advises as Director...
Owner
TBI Consulting ![]()
Charles Young is the Owner of TBI Consulting, a tobacco consultant for several large wholesale and retail operations. Previously, he was a Business Team Manager at North Atlantic Trading Company, from 2002 to December 2004. At North Atlantic Trading, Mr. Young was responsible for an 11 states at the...
Independent Consultant
Kaufmann & Associates ![]()
Robert Kaufmann has worked as an independent consultant at Kaufmann & Associates, consumer packaged goods consultant since 2004. His focus is in business and new product development, sales, and marketing. He has experience with private label sales, co-packing, dairy, specialty, snack, cracker, diet,...
Principal
B. Stevenson Associates ![]()
Brian Stevenson is the Principal of B. Stevenson Associates. He was previously a Senior Vice President at Interstate Bakeries Corp. (IBC). While at IBC, Mr. Stevenson was a member of the corporate senior executive management team and reported directly to the CEO. Prior to that, he managed procurement...
Managing Principal
StratiTek ![]()
Dr. Tammy Crowe is currently a Managing Principal at StratiTek, a Food and Nutrition Technology Consulting firm that works with some of the largest food manufacturers. Dr. Crowe previously led the Global Strategic Ingredients Group at Campbell Soup Company, where she has worked from 2002-2007. Campbell...
James WisnerPresident
Wisner Marketing Group, Inc. ![]()
Jim Wisner is currently the President at Wisner Marketing Group (WMG), a research, consulting, and marketing organization serving the retail and consumer packaged goods industries. WMG works with a wide variety of clients and has produced several landmark industry commissioned studies over the past...
Consultant
Encore Associates, Inc.![]()
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Bill Schauber joined Encore Associates Consultants in June 2003. Mr. Schauber is a supply chain and logistics operations executive with emphasis in procurement, distribution, logistics, import/export transportation and manufacturing. Previously, he has worked with Safeway and Winn-Dixie Stores, developing...
Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.
Kraft Continues Portfolio Shuffle
September 15, 2009
Rick Shea, President, Shea Marketing Consulting Inc.
Kraft Under Pressure as Bid Value Slips | www.flex-news-food.com
Kraft Foods bid for Cadbury makes a lot of strategic sense and will allow them to increase their growth in international markets.The key to the deal is utilizing Cadbury's extensive distribution and sales network to further drive growth of existing Kraft products.Faced with the likelihood of having...
Pepsi International Expansion May Drive Local Innovation
August 13, 2009
PepsiCo Agrees to Acquire Amacoco, Brazil's Largest Coconut Water Company | www.flex-news-food.com
Pepsi have purchased a successful Coconut Water brand in Brazil, but will probably have interest in launching it in the USA as the category grows in the USA. Coca Cola and Dr Pepper Snapple will now have to closely look at the US players to see if this is an incubation opportunity they would want...
Energy Shots: Growing but fFragmenting the Segment
July 13, 2009
‘Energy Shots’ Stimulate Power Drink Sales | www.nytimes.com
Much of the profitable growth in beverages over the past decade has been in energy drinks. The economics of the category have been especially rewarding for public stocks (HANS) and for some of the major beverage distribution businesses (PBG, CCE, AB).
April 2, 2009
Rick Shea, President, Shea Marketing Consulting Inc.
FOOD PACKAGER OF THE YEAR: Packaging a big part of General success | www.foodandbeveragepackaging.com
The use and design of packaging is one of the most critical elements in a supermarket products success.Packaging provides multiple benefits and serves many key objectives for food manufacturers. ---Merchandising:Product must merchandise well and provide consumers with a quick,clean understanding of...
Consumers Drive for Value in Their Food Purchases
March 25, 2009
Rick Shea, President, Shea Marketing Consulting Inc.
What Sells in a Recession | www.time.com
The article provides a good descriptive assessment of how consumers supermarket shopping habits have changed in the last 3 months.Nervous, money challenged consumers are more price discriminating than ever before in their food purchases.Private Label sales are growing faster than the categoryand...
Leading Experts in CPG Consultants Study Group have not participated in any upcoming seminars.
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