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Study Group: CPG Consultants

Council Members in this Study Group: 348

This study group may include experts knowledgeable on topics such as automotive manufacturing and dealerships, after market distribution, alcoholic and non-alcoholic beverages, convenience stores, supermarkets, packaged goods manufacturing, department stores and discounters, jewelry and cosmetics, hotels and resorts, restaurants, casinos, and the travel industry, among others.

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Leading institutions connect with members of this Study Group through GLG

Leading Experts in this Study Group

Rick Shea, President, Shea Marketing Consulting Inc.Rick Shea

President
Shea Marketing Consulting Inc.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Rick Shea is the President of Shea Marketing Consulting, a firm that specializes in providing marketing expertise to CPG/Food companies. He has 20+ years of marketing experience as VP of Marketing for Kraft, Unilever, George Weston Bakeries, Malt-O-Meal cereals, and Pepperidge Farm. Mr. Shea was the...

Kantha Shelke

Founder & Scientist
Corvus Blue
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Kantha Shelke is a diversified scientist, expediting new product and technology development in food and nutrition. She is the Founder and Principal at Corvus Blue, a consumer packaged goods consultant. Ms. Shelke also chairs the Scientific Advisory Board of a global food brand co., advises as Director...

Charles Young

Owner
TBI Consulting
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Charles Young is the Owner of TBI Consulting, a tobacco consultant for several large wholesale and retail operations. Previously, he was a Business Team Manager at North Atlantic Trading Company, from 2002 to December 2004. At North Atlantic Trading, Mr. Young was responsible for an 11 states at the...

Robert Kaufmann

Independent Consultant
Kaufmann & Associates
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Robert Kaufmann has worked as an independent consultant at Kaufmann & Associates, consumer packaged goods consultant since 2004. His focus is in business and new product development, sales, and marketing. He has experience with private label sales, co-packing, dairy, specialty, snack, cracker, diet,...

Brian Stevenson

Principal
B. Stevenson Associates
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Brian Stevenson is the Principal of B. Stevenson Associates. He was previously a Senior Vice President at Interstate Bakeries Corp. (IBC). While at IBC, Mr. Stevenson was a member of the corporate senior executive management team and reported directly to the CEO. Prior to that, he managed procurement...

Tammy Crowe

Managing Principal
StratiTek
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Dr. Tammy Crowe is currently a Managing Principal at StratiTek, a Food and Nutrition Technology Consulting firm that works with some of the largest food manufacturers. Dr. Crowe previously led the Global Strategic Ingredients Group at Campbell Soup Company, where she has worked from 2002-2007. Campbell...

James Wisner, President, Wisner Marketing Group, Inc.James Wisner

President
Wisner Marketing Group, Inc.
What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Jim Wisner is currently the President at Wisner Marketing Group (WMG), a research, consulting, and marketing organization serving the retail and consumer packaged goods industries. WMG works with a wide variety of clients and has produced several landmark industry commissioned studies over the past...

Bill Schauber

Consultant
Encore Associates, Inc.
What is a GLG Educator?|GLG Educators have qualified for GLG Member Programs and are therefore eligible to participate in ongoing in-depth consulting projects with GLG clients.What is a Premium Council Partner?|Premium Council Partners are leading Professional Service Firms that work exclusively with GLG.

Bill Schauber joined Encore Associates Consultants in June 2003. Mr. Schauber is a supply chain and logistics operations executive with emphasis in procurement, distribution, logistics, import/export transportation and manufacturing. Previously, he has worked with Safeway and Winn-Dixie Stores, developing...

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GLG NewsSM Analyses by this Study Group's Leading Experts (?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

Kraft Continues Portfolio Shuffle

September 15, 2009

Rick Shea, President, Shea Marketing Consulting Inc.

Kraft Under Pressure as Bid Value Slips | www.flex-news-food.com

Kraft Foods bid for Cadbury makes a lot of strategic sense and will allow them to increase their growth in international markets.The key to the deal is utilizing Cadbury's extensive distribution and sales network to further drive growth of existing Kraft products.Faced with the likelihood of having...

Pepsi International Expansion May Drive Local Innovation

August 13, 2009

PepsiCo Agrees to Acquire Amacoco, Brazil's Largest Coconut Water Company | www.flex-news-food.com

Pepsi have purchased a successful Coconut Water brand in Brazil, but will probably have interest in launching it in the USA as the category grows in the USA. Coca Cola and Dr Pepper Snapple will now have to closely look at the US players to see if this is an incubation opportunity they would want...

Energy Shots: Growing but fFragmenting the Segment

July 13, 2009

‘Energy Shots’ Stimulate Power Drink Sales | www.nytimes.com

Much of the profitable growth in beverages over the past decade has been in energy drinks. The economics of the category have been especially rewarding for public stocks (HANS) and for some of the major beverage distribution businesses (PBG, CCE, AB).

World Class Packaging

April 2, 2009

Rick Shea, President, Shea Marketing Consulting Inc.

FOOD PACKAGER OF THE YEAR: Packaging a big part of General success | www.foodandbeveragepackaging.com

The use and design of packaging is one of the most critical elements in a supermarket products success.Packaging provides multiple benefits and serves many key objectives for food manufacturers. ---Merchandising:Product must merchandise well and provide consumers with a quick,clean understanding of...

Consumers Drive for Value in Their Food Purchases

March 25, 2009

Rick Shea, President, Shea Marketing Consulting Inc.

What Sells in a Recession | www.time.com

The article provides a good descriptive assessment of how consumers supermarket shopping habits have changed in the last 3 months.Nervous, money challenged consumers are more price discriminating than ever before in their food purchases.Private Label sales are growing faster than the categoryand...

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Members in this Study Group include these company types:

  • Consumer Packaged Goods Consultant

Members in this Study Group often have these job titles:

  • Consultant
  • Owner
  • President
  • Director
  • Principal
  • Chief Executive Officer
  • Managing Director

GLG Live Meetings with this Study Group's Leading Experts (?)

Upcoming Seminars

Leading Experts in CPG Consultants Study Group have not participated in any upcoming seminars.

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GLG Webcasts

GLGi: Food Versus Fuel - The Impact of Commodity Prices on Branded Food Companies

December 13, 2007

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