Study Group: Advertising Purchasers(?)
Council Members in this Study Group: 10
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Leading Experts in this Study Group
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What is a GLG Leader? |
Partner, Group Media Director & Gaming Innovation
MEC:Interaction
Jay Krihak is a Senior Partner, group media director at MEC Interaction, the online division of Media Edge CIA LLC advertising agency. He is responsible for MediaPost's Video Insider, Advisory Panels for Pointroll, Atlas Rich Media, and through the 4A's Digital Marketing Committee. He is also responsible...
Imran KhanChief Marketing Officer
E-Loan Inc.
Imran Khan is the Chief Marketing Officer at E-LOAN, a company providing mortgage loans, home equity, auto, commercial, debt consolidation, student, and unsecured personal loans. He specializes in data driven marketing. He was responsible for integration of the multi-channel marketing efforts using...
Chief Operating Officer
Neo@Ogilvy
Greg Smith is Chief Operating Officer at Neo@Ogilvy, a full-service digital and direct media company and a digital/direct media agency. His clients include American Express, TD Ameritrade, Cisco, IBM, P&G, Samsung, HSBC, British Telecom, Allstate and Sony Games. He joined from Carat, where he helped...
Related Study Groups
| Study Group Name | Members |
|---|---|
| Media Buyers | 840 |
| Online Advertising Purchasers (North America) | 120 |
| Online Advertising Experts (North America) | 347 |
| Online Advertising Experts | 475 |
| Digital Media Experts | 133 |
| Advertising Agencies Evaluators | 37 |
| TV Advertising Experts (North America) | 80 |
GLG NewsSMAnalyses by this Study Group's Experts(?)
I find it interesting that as gaming sector pundits look at console units sold, the handheld market is rarely mentioned. As a result, it hasn't received it's due until now because of the DS shortage. That signifies that there's plenty more growth & development to come in this space in...
Xbox 360 has no loyalties other than to itself, so it makes sense that it would support Blu Ray in an add-on device, much in the same way it supports HD DVD. But with a video marketplace on Xbox LIVE, it might not matter much in the end.
If John Riccitiello thinks that there will be less consolidation, then I have to think either he doesn't see any viable merger/purchase options - which is crazy - or he wants us to think that so he can buy another company and reclaim the #1 publisher status.
I consider myself to be a pretty hardcore gamer who loves First Person Shooters. But nothing will ever stop me from playing a Mario or Zelda game, and there are no other icons of gaming like them.
With a strong lineup, third party publisher support and a strong next-gen installed base, Sony has a ways to catch up and few, strong exclusive titles for this holiday season.
Most Common Company Types:
- Online Advertising Agency
- Ad-Delivery Platform Provider
- Broadcast Television Network
- Incumbent Local Exchange Carrier (ILEC)
- Internet Bank
- Mass Merchandisers and Discounters
- Tier 3 Automotive Supplier
Most Common Job Types:
- Group Account Director
- Director
- Marketing Manager
- General Manager
- Director of Online & Interactive
- Sales
- Chief Operating Officer
GLG's 750+ Clients Include:
global mutual funds
global banks
private equity firms


