Study Group: Advertising Agencies Evaluators(?)
Council Members in this Study Group: 37
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Leading Experts in this Study Group
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Kevin Lee, MBAExecutive Chairman
Did-it.com, LLC
Kevin Lee is the Executive Chairman and Founder at Did-it, a search engine services company; and a founding board member of SEMPO. He specializes in search engine marketing strategy. Did-it buys $120 million in search advertising per year for clients such as Match.com. He is the author of the weekly...
Barbara FraserFormerSVP, Global Brand Strategy
American Express Company
Barbara Fraser was Senior Vice President, Global Brand Strategy for American Express; she was one of the company's top 50 executives until her retirement in August 2006. During her five years at American Express, Ms. Fraser also served as Executive Vice President, Products and Chief Marketing Officer...
Kenneth EisnerCEO & Founder
Cosmebar
Kenneth Eisner is the CEO of a stealth Web 2.0/3.0 e-commerce company and provides consulting on e-commerce, wireless, and media. He is knowledgeable on e-commerce trends, etail, online and multi-channel retail, Web 2.0, social networking, search engine marketing, and mobile commerce. He also sits...
Imran KhanChief Marketing Officer
E-Loan Inc.
Imran Khan is the Chief Marketing Officer at E-LOAN, a company providing mortgage loans, home equity, auto, commercial, debt consolidation, student, and unsecured personal loans. He specializes in data driven marketing. He was responsible for integration of the multi-channel marketing efforts using...
Chief Operating Officer
Neo@Ogilvy
Greg Smith is Chief Operating Officer at Neo@Ogilvy, a full-service digital and direct media company and a digital/direct media agency. His clients include American Express, TD Ameritrade, Cisco, IBM, P&G, Samsung, HSBC, British Telecom, Allstate and Sony Games. He joined from Carat, where he helped...
Sr. Media Specialist
Mervyn's, LLC
Deborah King is a Sr. Media Specialist at Mervyns, LLC, a department store. She oversees approximately $85 million in advertising buying and/or planning on an annualized basis. She began her career in advertising in 1994 at Saatchi and Saatchi in the media department. Since then, Deborah has developed...
Pam SteinChief Executive Officer and Founder
Charlotte’s Web Marketing
Pam Stein is the Chief Executive Officer and Founder of Charlotte's Web Marketing, a company specializing in display, search, affiliate marketing, and competitive analysis. She has over 14 years of online industry experience including offline and online media services. Ms. Stein has expertise in managing...
Jon KentonFounder and Principal Consultant
JRDR Marketing
Jon Kenton is the Founder and the Principal Consultant of JRDR Marketing. He has extensive experience in technology markets. Jon’s focus covers the breadth of both analytical and practical aspects of managing and marketing a business. Capabilities include; Advertising, PR, promotions, marketing/business...
Related Study Groups
GLG NewsSMAnalyses by this Study Group's Experts(?)
Some things will be cloud based, MSFT, GOOG and AMZN are all betting on it. for middle market companies having computing in the cloud may make sense. But it comes with risk
Sure, Google gets the best out of the deal with a weakened Yahoo and a non-strengthened Microsoft, but I'm not sure if this deal would have been good for Microsoft anyway. They showed a lack of brutish eagerness that has hurt Yahoo, near fatally, and that hurt could help Microsoft climb up the...
Buyers beware is an understatement with Sprint Nextel. They have so many gashes in their underbelly that I have difficulty seeing how they could be a worthwhile acquisition, unless the price drops much further. T-Mobile is not in a powerful position in the market, and combining the two seems...
Yahoo's move into Yahoo Glue is a smart concession in the basic textual search world and a desire to innovate the search experience. Good for them. But this is a complicated delivery in a world dominated by simple user experiences, and that is what Yahoo must concentrate on in order to succeed....
Employees posting full profiles at work certainly poses dangers to employees, should they be arrogantly drawn and rudely sketched. But this and other elements of the Social Web allow for benefits to both employee and employer. More importantly, this two-way conversation is inevitable, so it is...
Most Common Company Types:
- Consumer Packaged Goods Manufacturer
- Individual/Small Consultancy
- National Supermarket Chain
- Online Advertising Agency
Most Common Job Types:
- Marketing Director
- Director
- Marketing Manager
- Chief Executive Officer
- Principal
GLG's 750+ Clients Include:
global mutual funds
global banks
private equity firms


