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GLG News by Video Game Software Experts

Bart Barden, Senior Director of Marketing

Bart BardenSenior Director of MarketingPOPCAP GAMES, INC. What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Yahoo Focusing on Premium Ad Inventory

February 15, 2007

Yahoo Loses, Founder Wins on YouTube Deal | blogs.business2.com

The deemphasizing of user generated video could be a great strategy to attract more valuable advertisers and keep video product eCPM's high.

Bart Barden, Senior Director of Marketing

Bart BardenSenior Director of MarketingPOPCAP GAMES, INC. What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Is Yahoo Panama Too Late?

February 13, 2007

Friendster Using Google Search and Ads | blog.searchenginewatch.com

Key Point 1:  Yahoo has been losing publishers to Google prior to Panama Launch

Key Point 2:  Usage and reach decrease could impact Panama's effectiveness from a monetization perspective

Bart Barden, Senior Director of Marketing

Bart BardenSenior Director of MarketingPOPCAP GAMES, INC. What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Mobile Advertising Needs Standard Products for Growth

February 9, 2007

Companies Vie For Ad Dollars On Mobile Web | www.rhythmnewmedia.com

Executive Summary:

Although mobile device usage is growing, the % of advertising dollars being spent on mobile is not proportional to the growth.  Several smaller companies are trying to position themselves to bridge the gap.

Key Point #1:  Standardization will drive more growth.

Key Point #2:  Currently there are room for 3rd parties to provide innovative services in the Mobile Advertising Value Chain.

Key Point #3:  Carrier fees and distribution have limited innovation. 

Jon Peddie, President

Jon PeddiePresidentJOHN PEDDIE RESEARCH What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Video on the Wire

February 8, 2007

Internet to revolutionize TV in 5 years: Gates | news.yahoo.com

We’ve been hearing about ITV for ten years, and online TVs since WebTV popped up. Many of us have tried at one time or another to get (and pay for) a movie via the internet, only to be sadly disappointed in either the time it took, the quirkiness of the PC, the poor sound quality and the intermittent picture quality. Like the old expression “I’ll believe it when I see it,” well we’ll see it when we believe (in) it. That’s not to say that all the above cited service won’t be available, or that one or two of them may actually become successful to some degree, but IPTV is not going to quickly or easily replace FOA, Cable, Satellite and DVD (no mater how you get one.)

James "Jim" Cantore, President & Chief Analyst

James "Jim" CantorePresident & Chief AnalystJLC Associates LLC What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Tough Times Never Last for the Memory Industry, but Tough Memory Suppliers Do

February 6, 2007

Flash memory makers heading for tough times | news.com.com

This is the time of year for worrisome sentiment.

Seasonality is often forgotten.

Potential for overcapacity does exist but the industry has ways to adapt.

Jon Peddie, President

Jon PeddiePresidentJOHN PEDDIE RESEARCH What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Its Not About Games

December 19, 2006

The Unlikely Game Player | www.businessweek.com

It seems almost everyone has misread the reasons behind the acquisition, and what Voodoo is really all about.

Joshua PollackChief Executive OfficerNXTCOM CORP What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Best to Listen to the Obvious

December 12, 2006

At UBS: News Corp. Chernin Touts Traditional Media | adage.com

This article is important because it highlights a very clear concept that is not being given enough attention...traditional media companies still have a great deal of reach, assets and power.

Joshua PollackChief Executive OfficerNXTCOM CORP What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

KKR gets it done

December 1, 2006

Private equity groups could bid for Clear Channel | www.latimes.com

KKR and their partners know the value of a unique basket assets like this.  Accordingly, they quickly moved to get control of this tremendous opportunity, which includes significant market share.  They will now be able to sell off the pieces to groups of smallers operators who desperately want these stations at a premium.            

Jon Peddie, President

Jon PeddiePresidentJOHN PEDDIE RESEARCH What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Need an application processor? Call Nvidia in about a year

November 10, 2006

Nvidia to acquire PortalPlayer for $357 million | www.marketwatch.com

Nvidia will now accelerate their entry into the applications processor market for handhelds - may help with potential Apple deal.

Jon Peddie, President

Jon PeddiePresidentJOHN PEDDIE RESEARCH What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Sony will be the long term winner

November 1, 2006

Opinion: Why Sony Won't Lose the Next-Gen War | biz.gamedaily.com

Microsoft will rule 2006, Sony will bring them to a draw in 2007 and in 2008 Sony will ship more than Microsoft and Nintendo combined.

The architecture is killer. That’s the good news and the bad news. The PS3 has longer legs than any of the other consoles and that is mostly what will make Sony win.

keep your eyes on the game titles, and that will tell you who is going to win. The market isn’t a win all or nothing situation. Many consumers in the middle class and above have two game consoles and a PC. The reason consumers purchase all three platforms is because of the games.

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