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June 26, 2007
Will Curiosity in the iPhone Translate into Big Business for AT&T
Analysis of: Stylish devices in search of a network | www.ft.com
Author: James Meyers, Chief Executive Officer , Alpha Media
1. Many consumers are looking to Apple iPhone to redefine phones as the Apple iPod did Mp3 players 2. Will the iPhone help reverse AT&T’s declining share in new mobile customers?
June 22, 2007
The Puzzling Moves of Rupert Murdoch’s News Corp
Analysis of: MySpace, Yahoo, Facebook & Rupert Murdoch | gigaom.com
Author: James Meyers, Chief Executive Officer , Alpha Media
1.  What do the puzzling moves of Rupert Murdoch’s News Corp mean for Social Networking, MySpace and Facebook?     2.  Is it time for a broader News Corp digital / media strategy?     
June 19, 2007
The Broadcast Networks are Reinventing their Business Models
Analysis of: Big Deals Based on New Ratings Currency | tvweek.com
Author: James Meyers, Chief Executive Officer , Alpha Media
Beyond DVR ratings, the broadcast networks are recognizing that the Internet is the new window for revenue.
June 15, 2007
MusicStation: Europe and Asia’s Challenge to Apple’s iPhone.
Analysis of: Apple Offers iPhone "Get Ready" List | www.ipodobserver.com
Author: James Meyers, Chief Executive Officer , Alpha Media
Can MusicStation, a phone based music service backed by Motorola, Samsung, Nokia, Sony-Ericsson, Universal Music Group, EMI Music, Sony BMG and Warner Music, beat Apple’s iTunes / iPhone combination?
Dirk AschmoneitJune 15, 2007
Topline review of Alli
Analysis of: Over-The-Counter Weight Loss Drug Approved | abclocal.go.com
Author: Dirk Aschmoneit, Director of Food & Retail Marketing, Jenny Craig, Inc.
Glaxo Smith Kline is trying to reposition Xenical Here is a quick review of the past.  It should be a solid indicator for the new initiative. Historical evolution of Alli: 1] GSK sales for Xenical $115.6 mil in 2004, down from $154.5 mil in 2002 2] Gastrointestinal side effects caused slow down...
June 6, 2007
Newspapers will benefit From Google Print Ads in the Long Run - BUYER BEWARE
Analysis of: Frienemy Google Not a Threat (Yet) to Traditional Ad Sales | www.pbs.org
Author: Deborah King, Former Media Manager of Marketing and Planning, Mervyn's, LLC
Google Print Ads introduces yet another source for smaller marketers to play with the Big Boys, but Buyer beware. For the short term, this offering is beneficial to the Newspapers but needs some fine-tuning for small advertisers to benefit. It is essential for the Newspaper Industry to embrace the diversification...
June 4, 2007
Palm Needs to Play Catch-Up
Analysis of: Palm Sells 25 Percent Stake | biz.yahoo.com
Author: James Meyers, Chief Executive Officer , Alpha Media
1. Research In Motion Ltd.(RIM), Motorola and Nokia Corp have been eating into Palm’s handheld organizer business with sophisticated phone and email devices for years. 2. Palm was late in recognizing that RIM’s Blackberry was a competitor to its organizer and smartphone business. 3. Palm has created...
May 29, 2007
Will Sky sell to RTL?
Analysis of: Digital Spy | www.digitalspy.co.uk
Author: GLG Expert Contributor
-    If Sky sell their stake in ITV it could affect ITV's share price -    If RTL buy the stake they will probably need to let go of Five -    Will Sky then buy Five?
May 29, 2007
China Mobile, QQ, AT&T (Cingular) and Verizon: a Case Study for Mobile Content:
Analysis of: Fox: Mobile content needs balance of payment models | telephonyonline.com
Author: James Meyers, Chief Executive Officer , Alpha Media
SMS can be a damaging form of advertising for mobile contentSubscription revenue schemes have worked well and increased ARPU in ChinaContent aggregators may ultimately be squeezed by the mobile carriers
May 28, 2007
3-D is Motivating the Replacement of Film in Theaters with Digital
Analysis of: U2 performs 'Streets' on Croisette | www.hollywoodreporter.com
Author: James Meyers, Chief Executive Officer , Alpha Media
1.3-D is compelling the exhibitors such as Regal Entertainment Group, AMC Entertainment Inc. and Cinemark to replace their film projectors with the higher priced digital projectors2.Due to Digital Cinema Initiatives, LLC (DCI) initial domestic focus, U2 3D may have one big liability Internationally--Not...

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