GLG News by Search Engine Experts (North America)

Winners: Those who give advertisers what they demand. That means BOTH "brand and reach" (display) and "direct response" (cost per action/click) options needed to corral those increasingly coveted, multi-channel consumers. Losers: Those who remain married to a single ad distribution network/payment scheme....

* "Crowdsourcing" competitors, as Wikia, Yahoo! Answers, Amazon Mechanical Turk, del.icio.us, digg, and StumbleUpon; * Additionally, vertical search engines, image engines as Like.com,  video engines as Blinkx.com, and Yahoo One Search mobile provide targeted search offerings; * PC World's analysis...

Google, Yahoo, MSN, ASK.com and the rest of the PPC world could get a huge slap in the face if there is a law prohibiting the use of advertisers bidding on trademarked terms.

Microsoft will not partner with Yahoo because: - MSN broke off the search relationship - Yahoo! doesn't need them in their network - Yahoo! doesn't need MSN's sub-par technology - MSN needs Yahoo! more than Yahoo! needs MSN And there's no benefit in a merger because there's more revenue in having separate...

The only reason this is interesting is that we are all deal junkies. I simply do not see this making much sense because:1) Regardless of the protestation, interactive media is not Microsofts' core business strategy2) The weakness at Yahoo is systemic and will not be cured with a mismatch at another,...

Although the Wii console gets the headlines - and it should - the Nintendo DS is another gaming innovation for handhelds, which is whipping the Sony PSP.  The Wii is winning for three key reasons, and the DS because it's the DS.

After trying to spend billions on Doubleclick, Microsoft will have to spend too much on a company that offers similar technology, and a few things they probably don't want or need.

We're years away from testing, let alone using regularly, any media exchange for brand advertising.  The main reasons:- the inventory being exchanged is the least desirable inventory- aside from Yahoo!, there are few other publishers involved- if TV won't even test it, then why should we care ...

Yahoo! needs to do something now to help short term earnings.  Otherwise, there's little hope to turn things around in 3 months.

* Dual CDMA & GSM is vitally important for the international business traveler* Innovative-weak BlackBerry is finally making their mark; sleeker look and necessary features provide excellent platform for BlackBerry to grow* Timing is very important, as Cingular's Apple iPhone is due out in June