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James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Gap Widens in Online Advertising (online.wsj.com)
1. Zenith Optimedia, Universal McCann, WPP, BMO Capital Markets, Oppenheimer, Lehman Brothers and eMarket all have announced downward revision of overall Ad spend for 2008           2. Nielsen Monitor-Plus: first-half U.S. ad spend declined 1.4 percent,...
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Court records: MPAA sought info on PirateBay founders (news.cnet.com)
1. Motion Pictures Association of America site to link to any legal distributor such as Fandango, Xbox Live, Netflix, iTunes and Sony's PlayStation Store.      2.  Recent research conducted by the MPAA and Yahoo found that the internet plays a significant role in driving...
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Verizon FiOS TV set to light up New York City (www.telecommagazine.com)
1. DIRECTV is the key factor in stimulating the HD market.    2.  For the MSOs and Telcos, Time Warner leads in terms of High-Definition feeds with 56 HD channels in the New York
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Hispanic Ad Spend Up 3% in '07 (www.adweek.com)
1.       Driven by political expenditure, Hispanic Ad spending continues to show strong growth.     2.       Spanish speaking areas of the US are expected to continue fuel advertising growth over the coming years
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Digital cinema 3-D (mkpe.com)
1.    Real D, Dolby and NuVision battle it out over ease of use, technology and business model      2.    The number of 3-D Cinema installations is tiny compared to the total number of screens worldwide… there is an extensive market waiting to be...
Analysis of: Hughes Selected by Globalstar to Design, Supply and Implement Next Generation Ground Radio Network and User Terminal Chips (www.earthtimes.org)
The current Globalstar satellite constellation has serious problems resulting in unacceptable service levels for voice and 2 way data communications.  Globalstar is planning a second generation satellite network for 2010 and this announcement from Hughes provides for the new technologies that Globalstar...
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Downloads king as iTunes tops U.S. music retailer (www.reuters.com)
1. Fox and Paramount “experiment” with new release sales on iTunes      2. Studios have hesitated to offer new releases for sale on iTunes due to pricing fears and the fear of Apple becoming al too powerful.
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Sharp teaming up with Toshiba for LCDs (news.yahoo.com)
1.  Sharp recently regained the number one spot for sales of HD LCD TV’s from Vizio.  2. 60% households who are planning to purchase a new television in the next six months are planning to buy an HDTV set.      3.  DIRECTV is achieving strong HD growth.
Nick Hamilton-Piercy, Independent Consultant
Nick Hamilton-Piercy, Independent Consultant
Nick Hamilton-Piercy
Analysis of: The Road To WiMAX (www.businessweek.com)
WiMAX is another "tetherless" tool not a panacea for data/video delivery. HSDPA rather than WiMAX is better suited to true "mobile" applications.
James Meyers, MS. EBA, Chief Executive Officer
Alpha Media
Analysis of: Cable Takes a Ratings Hit (www.businessweek.com)
Viewer-ship is down at the broadcast TV networks.   The new Nielsen ratings system may have an equalizing effect on the flight of ad dollars from broadcast to cable TV.

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