GLG News by Radio Advertising Experts
Analysis of:
Cumulus Picks Nielsen For Small-Market Ratings (www.radioink.com)
The Nielsen Company has won a request for proposals from Cumulus Media to provide radio ratings in 50 small markets. Radio giant Clear Channel is also on board with the new system. This is the first salvo in what should be an interesting war between Nielsen and Arbitron.
Analysis of:
TVB's Revised Spot Forecast: Down 7-11% (www.tvnewsday.com)
TVB revises its projections for advertising in 2009 downward--only the second time the association has made such a move. The first was after 9/11/01.
Analysis of:
Studios, consumer electronic firms to promote Blu-ray discs (www.latimes.com)
This article points out a new marketing blitz between Hollywood movie studios and electronic firms to increase interest and sales of Blu-Ray DVD players. It's not that consumers are not interested, but that they are already getting HD-quality movies at home.
Analysis of:
The FCC Under Obama (www.radioink.com)
The election of Barack Obama as the next President of the United States will mean significant changes in the makeup of the FCC, and a new direction in policy directives.
Analysis of:
FCC Expands Use of Airwaves (www.washingtonpost.com)
The FCC has unanimously approved utilizaion of airwaves for electronic devices to access the Internet, despite the objections of a diverse and unlikely group of partners opposing the action.
Analysis of:
High-Def Options Vie With Blu-ray (online.wsj.com)
Article examines the challenges Sony is facing with its new DVD format of Blu-ray, and apprehension of consumers to buy a new piece of technology when they are currently able to get plenty of software (movies, TV programs) in a high definition format.
Analysis of:
Clear Channel Now Accessible on iPhone (www.mediaweek.com)
Clear Channel's iHeartRadio application is now available for the Apple iPhone, bringing hundreds of existing radio stations to mobile users.
Analysis of:
How Local Media Feel Recession (adage.com)
The threat of an imminent recession means more bad news for local media, especially radio and newspapers, which are reeling from lost advertising.
Analysis of:
NY Attorney General To Sue Arbitron Over PPM (www.radioink.com)
New York State Attorney General Andrew Cuomo announces intent to sue Arbitron over deployment of its PPM technology "to enjoin unlawful and deceptive practices in which Arbitron plans to engage, has engaged and/or continues to engage."
Analysis of:
IPTV subscriptions to grow 64 percent in 2008: Gartner (www.reuters.com)
A new report by the Gartner Group details strong growth in both IPTV households and revenues through 2012, but most of the growth is happening in Europe.
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