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GLG News by Outdoor Advertising Purchasers

Deborah King, Media Manager of Marketing and Planning
Mervyn's, LLC
Analysis of: Frienemy Google Not a Threat (Yet) to Traditional Ad Sales (www.pbs.org)
Google Print Ads introduces yet another source for smaller marketers to play with the Big Boys, but Buyer beware. For the short term, this offering is beneficial to the Newspapers but needs some fine-tuning for small advertisers to benefit. It is essential for the Newspaper Industry to embrace the diversification...
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: China PBOC's Zhou not worried about current inflation (www.forbes.com)
  Inflation worries have translated into consumer worries in China But they need not worry in terms of non-food sales And it is an urban issue not a rural one where most people live
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: Nokia China in lawsuit over Hepatitis B carrier (www.msnbc.msn.com)
  So far cases of discrimination over HBV have been mainly made against Chinese companies The Beijing government last year decided to outlaw anti HBV carrier discrimination The Nokia case indicates a lack of control by the Chinese entity over its subsidiary factories
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: New tax law helps charity (english.people.com.cn)
  China’s Communist leaders want to see more of the wealth generated by both public and private enterprise being invested into charitable and social “good deeds”, 92.5% of Chinese firms made donations in cash last year – this is now set to increase Although it remains to be seen how much...
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: Personal savings tax a big burden (www.chinadaily.com.cn)
  An average of about 18% to 19% of consumer incomes in China are placed into savings accounts, making Chinese savings rates among the highest in the world; The significance of this is that there is a considerable amount of average salaries in China that is not being spent at retail outlets; This...
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: Yue Yuan to double Mainland outlets (www.stuff.co.nz)
Yue Yuen is showing how a Chinese manufacturer can become a brand and a retailer; Domestic brands are closing the gap on the brand giants such as Nike and Adidas in China; There is still a lot of possible potential for increased sales in China for all footwear brands.
Analysis of: Wal-Mart's February U.S. Same-Store Sales Rise 0.9% (Update3) (www.bloomberg.com)
The previous strategy of going after Target is hindering the new strategy of going back to basics.  Sure weather and gas prices affect this retailer but if you look at Target's results they are much better. 
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: Price war revs as GM offers discount (www.chinadaily.com.cn)
  Off-season price slashing has begun and has been started by GM rather than one of the local manufacturers; This raises questions on what manufacturers are doing to slash production costs and maintain margins; At the same time the scramble at the high end continues.
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: C&A opens four new fashion stores in Shanghai (www.fibre2fashion.com)
  Fashion retailer C&A is coming to China but may find the going tough; The truth is that Zara’s success indicates the middle mass market is opening up but only to the right retailers; The driving force of the middle mass market now in China’s cities is a repeat of what was seen in Japan...
Paul French, Publishing & Marketing Director
Access Asia China
Analysis of: Home Depot to acquire home improvement retailer in China (www.usatoday.com)
After three years of looking at the market Home Depot are finally planning to open in China; The focus will increasingly be on soft furnishings in China as property transactions slow Key to success will be the right product offering in the locations they choose to open in

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