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November 14, 2008Scrooge will Visit Apple and Dell for Xmas
Analysis of: Holiday shoppers like Apple and Dell | apple20.blogs.fortune.cnn.com
Author: Kenneth Eisner, Principal, Eisner Consulting
The ChangeWave survey paints an overly positive picture on Apple and Dell sales this year. As Circuit City and Best Buy foreshadow, this holiday season will be awful for high-end products, especially those whose purchase can be forestalled.
November 13, 2008Wireless Retention Becoming a Family Affair in the US Market
Analysis of: AT&T Rounds Out Line of Quick Messaging Phones With the AT&T Quickfire | biz.yahoo.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
Despite reporting that the iPhone brought high value customers of 160% ARPU, AT&T is still focusing on basic mobile communications with four new messaging handsets priced under $100.
November 12, 2008AT&T and Verizon Targeting Broadband Markets
Analysis of: Cable company capitalizes on AT&T's failure to deploy DSL, inabilty of telco's aged copper cable plant to support bundled services | eldotelecom.blogspot.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
The scenario of South Lake Tahoe, AT&T and Charter is an example of the major US telcos directing their CAPEX for copper upgrades and fiber to the markets of highest ROI and competition.
November 10, 2008AT&T Growing Wireless Revenue through Acquisition
Analysis of: AT&T acquires Centennial for $944M, nets 1.1 million new customers | www.rcrwireless.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
AT&T’s acquisitions of Centennial and Wayport shows the economics of buying and upgrading mobile users compared to competing in the U.S. saturated market for another carrier’s subscribers.
November 6, 2008AT&T Mobility Becomes a Co-Branding Business
Analysis of: AT&T's Troubling Trends | www.businessweek.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
Beyond being a network provider, AT&T Mobility is using its iPhone success to launch a slew of co-branding relationships for devices, applications and services.
October 31, 2008I Bet Against Microsoft's Azure in Cloud War Against Amazon, Google, Sun, ...
Analysis of: Azure: Can Microsoft Meld Windows with the Web? | www.businessweek.com
Author: Kenneth Eisner, Principal, Eisner Consulting
Microsoft has a checkered history of product releases as of late -- from Vista to updated versions of Windows Mobile and Internet Explorer. They seem to release minimal updates, expecting a non-demanding user not looking for vast improvements in user experience and features. In the face...
October 30, 2008Cox May Make Huge Mistake by Investing in Wireless
Analysis of: Cox to Enter Wireless Services in 2009 | www.businessweek.com
Author: Kenneth Eisner, Principal, Eisner Consulting
Cox must have something up their sleeve with wireless. Otherwise, why would they become a Sprint MVNO, right on the heels of the huge flame-outs by Amped, Helio, Disney, and others? Bundling surely can't be the only answer, as there has been precious little proof behind that strategy; there...
October 30, 2008Yahoo's Display Ad Nightmare and a Dismal Holiday to Come -- Bah Humbug
Analysis of: New ad cuts raise worries for Yahoo | www.livemint.com
Author: Kenneth Eisner, Principal, Eisner Consulting
Yahoo faces a miserable head wind entering this holiday season. Retail marketers, those likely to drop big bucks around Turkey Day, are having a very bad Fall and may not chase the ghost of Christmas Future. Yahoo's dependence on online display ad revenue could be disastrous for their holiday...
October 29, 2008Apple's Pricing Strategy will Face Problems this Holiday
Analysis of: Apple Holds Prices on Laptops - Computer Maker Refreshes MacBook Lineup | online.wsj.com
Author: Kenneth Eisner, Principal, Eisner Consulting
In just this instance, Apple's arrogance may be its undoing over the holiday season and into next year. It is generally wise, and always tempting, to stay true to the brand, and, in Apple's case, deliver premium pricing on its premium product. However, there are several pricing strategies...
October 29, 2008Cox Protecting Its Cable Market Share
Analysis of: Cox Sets Plans to Build Its Own Cellular Network | online.wsj.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
Cox’s entry into wireless could merely be a defensive tactic to protect its cable market share against the three factors of telcos deploying femtocells, bundling, and discounting home connectivity.
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