Pfizer focuses down - but at the same time takes on more risk
October 8, 2008
Pfizer shifts focus to cancer and biotech drugs | ap.google.com
As the biggest pharmaceutical company, Pfizer's R & D needs to be more productive than any other company's if it is to survive and prosper. But Pfizer must have new products that are big if they are to make an impact on its bottom line. The conundrum is that disease is a diffuse market, with few very big pharmaceutical products to treat it, and far more smaller ones. Thus in 2007 there were only 52 products whose global sales exceeded $2 billion. A product with $2 billion turnover product would contribute 4% to Pfizer's total turnover - just about big enough to make a significant impact on its performance. But those 52 products are for all therapeutic areas. Therefore Pfizer in focusing down is aiming at a rather limited-size target. And rights to the majority of products becoming blockbusters will not be on offer to Pfizer as they will be retained by its competitors.
Chinese generics is nothing new
May 21, 2008
China Muscles In On The Generics Industry | www.pharmalot.com
In 1976, sitting in my office in International Marketing at Fisons, Loughborough, UK, I used to watch the drums of bulk paracetamol arriving at the factory from China - easily recognizable from the Chinese script decorating them. I'm sure the UK wasn't the only country importing raw materials from China then.
Abbott's Humira: a key step towards market leadership in psoriasis
January 8, 2008
Abbott's HUMIRA® Approved in the European Union for Treatment of Moderate-to-Severe Plaque Psoriasis | money.cnn.com
European approval for Humira in psoriasis is a key step towards leadership over the other monoclonal antibodies already approved - and because this is the most valuable category, leadership also of the total psoriasis market. In April 2007 Abbott submitted this indication for approval to the FDA as well as for Europe. When US approval is obtained, as seems likely early in 2008, Abbott will be in a position to achieve global market leadership in psoriasis with Humira. This is mainly because it can be administered every other week by sub-cutaneous injection, which is more convenient than the modes of administration of its monoclonal competitors. It enables patients to inject Humira at home.
Exubera - approvable is no longer reimbursable
October 24, 2007
Pfizer Abandons Exubera, Posts 77% Earnings Decline | online.wsj.com
Exubera is the first major product to fail primarily due to Pfizer's inability to convince payors of it's value for money There is now significant additional risk in achieving market access after regulatory approval. Pricing and reimbursement decisions will play an increasingly important role in the commercial success of companies going forward.
Lundbeck and anticancer applications
October 9, 2007
TopoTarget and Lundbeck sign agreement forsiramesine, a new and promising mechanism in cancer therapy | www.pipelinereview.com
This move conforms with Lundbeck's strategy to concentrate on CNS areas and to bring in other parties to develop non-CNS applications.
HIV vaccines - time to face the hard reality ?
October 1, 2007
Vaccination and Enrollment Are Discontinued in Phase II Trials of Merck's Investigational HIV Vaccine Candidate | www.merck.com
Persisting with developing a vaccine for HIV may be no more realistic than attempting to produce one for the common cold. There is a link - both are caused by adenoviruses. If Merck, after 20 years has not succeeded for HIV, shouldn't development resources on vaccines now be channeled to more productive areas of research on HIV ?
What is potential future for Sequenom in prenatal testing.
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Express Scripts feeling Growing Pains
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CDC Outlines H1N1 Test Guidelines
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