Is Your Business Marketing through Social Media Yet?
September 1, 2009
More marketers use social networking to reach customers | bit.ly
We all have websites and we've all tried Search Engine Optimization to drive business to our website. But is that working anymore and how do you bring attention to your company and drive consumer awareness? The key to the new revolution in marketing is to say "Hello" to potential clients through enthusiastic social media marketing.Bring a voice to your product; meet and greet consumers and sell in a more personal way."It's about culture change and adapting to this ongoing way of communicating"
Hotels RevPar decline - It is more than just the economy coming out of recession
July 20, 2009
Reservations Mount Over Hotel Stocks | www.businessweek.com
While the economy plays a significant role in hotel RevPar results, their is much more to it than just that. "Events and Meetings Management" (EMM)-still no signs of life. Corporate travel budgets are typically built in the fall for following calendar year-so no growth until next year at the absolute earliest...MAYBE! If you have a decline in air service you are going to have a decline in RevPar...it is that simple...and the hotels should have seen it when airlines first announced those cuts.
Cuba is not the "end all, be all" for the cruise industry
July 20, 2009
Cruise companies rise on sector's surge, U.S.-Cuba talks | www.reuters.com
1. Cuba will create a boom for the cruise industry....not really.2. If passed if will be several years before implemented.3. Cuba needs a lot of infrastructure work to support this potential move.4. Benefits other than cruise lines...entire Cuban economy, local hotels and building industry will have the biggest positive impact...could also lead to the demise of Castro and socialism.
Top Ten reasons to use a travel agent
June 25, 2009
Why Use A Travel Agent? | www.travelagentcentral.com
A David Letterman, tongue in cheek approach at why "use a travel agency". Hopefully you wail see both the humor and the "deeper meaning" As travel becomes more "unbundled" it becomes more complicated (read: fees for everything...including checking in, using the lavatory on airplanes, a "resort fee" for a resort hotel etc.) It is only going to get worse...so let someone else sort through it for me (and you)!
If it did not work before in better economic times, what makes you think in will work now?
June 8, 2009
Jet America Airlines to fly for 9 dollars | www.freshnews.in
This model will fail...again. Cannot believe someone would invest in the person (Weikle) that started Skybus... a company that failed within months of startup. At least Donald Burr and Freddie Laker enjoyed years of success before going out of business This is not another Allegiant model...unfortunately...if it were and done by someone else...it just might make it.
AF-KLM eyes CSA and now purchased 25% interest in Alitalia
March 26, 2009
Air France-KLM eyes CSA, crisis ongoing | www.reuters.com
AF-KLM seems to have taken their eye off of the core AF/KLM airline. There is a point of diminishing returns when it comes to economies of scale and they have reach that point! EU may take a greater interest should their be anymore consolidations. This assumes that Iberia remains a separate entity or does something with BA. Lufthansa done a better job of acquisitions, investments and starting new business and seems to be more strategic in their approach.
BA/IB Merger talks has 2 Opportunities to Collapse
February 2, 2009
British Airways-Iberia merger talks on the rocks | www.reuters.com
1. BA stock price at 133 pence and potentially can go lower could call off the talks. 2. AA/BA antitrust immunity request could likewise kill the deal.
Optimize TV Ad Schedules with Print Media
January 27, 2009
The Internet's Cool, But TV Remains Ad King | www.informationweek.com
With growing options integrating print, interactive and broadcast media, TV is indeed often de-throned as too expensive, too fragmented and too broad in its delivery. Print Media is used extensively to complete TV ad plans that cannot deliver the GRPs, targeted brand awareness or direct response goals of advertisers.
January 21, 2009
Cruise trouble on the high seas | blogs.usatoday.com
Prices are being drastically reduced on cruises for 2009 Bookings are down for the wave season signaling trouble ahead Cancellations are up and the booking window is getting very close in
We need to better understand the entire automotive industry ecosystem
January 12, 2009
U.S. Drivers Keep Autos Longer, Shun Showrooms on Job-Loss Risk | www.bloomberg.com
I was on the phone the other day with a colleague from Freescale and I was frankly surprised to hear that the decline that they are seeing in their production/demand is due to the automotive meltdown. Because I'm only peripherally involved in the industry (through GPS and indash infotainment), I really didn't think through that car manufacturers were a primary consumer of semi-conductors.
Toyota's California Plant Exit Makes Sense
September 17, 2009
It's Possible Berkshire Hathaway Could Help Kraft Acquire Cadbury
September 10, 2009
California's Impact on the Las Vegas Strip, City Center & the port of LA
September 8, 2009
Toyota Will Feel The Heat Of California Lawmakers In NUMMI Plant Closing
September 1, 2009
US Hotel Industry Recession Enters New Rate Erosion Phase
September 1, 2009