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Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Going small in China.

August 21, 2007

China Is Chrysler Growth Test Track | online.wsj.com

Is Chrysler’s Chery strategy the right one? Will investment pay-off?

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Ford Hydrogen Fusion 999 hits 200 mph at the Bonneville Salt Flats track.

August 21, 2007

Ford Fuel Cell Car Goes 200 M.P.H. at the Bonneville Salt Flats | wheels.blogs.nytimes.com

Impressive indeed….. If it wasn’t for the fact that this powertrain technology is some 12 years old (counting from the last known engineering publication).

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

A battery alone does not make a car.

August 13, 2007

Will GM Blow It? The Detroit giant may actually have an edge in hybrid technology. But ... | www.slate.com

Is a perceived lead in lithium ion battery technology enough, by itself, to give GM an edge in the US market over Toyota? The answer to the question is a no-brainer (sorry!), NO, Li-Ion ALONE WILL NOT GIVE ANYONE THE LEAD OVER THE OTHERS ON HYBRID TECHNOLOGY…… However, it will give them the freedom to have solved one of the crucial parts of the puzzle: where to get a reliable source of energy and secure supply over the others OEMs!!!

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Automakers response to declining SUV sales

August 10, 2007

Muzzling the Guzzlers: High Gas Prices Drive Effort to Remake SUVs | online.wsj.com

Market sector demand is decreasing. What are automakers doing to reverse the situation?

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

What is really going on at and with Chrysler?

August 9, 2007

Between the speeches, it's all Chrysler, all the time | www.autonews.com

Banks, Cerberus and the future of ChryslerPossible perspectives of Tom LaSordaWill UAW play ball?Likely Chrysler strategy

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

35mpg, hydrogen, hybrid, plug-in - Change has to be managed in stages

July 16, 2007

Ford: Hydrogen-Powered Cars May Reach Showrooms In 5 Years | online.wsj.com

Ford Motor Co, as may other OEMs must keep momentum with their own developments and keep track with the changing technology advances of this industry. Especially Ford has to do something to keep their vehicle line-up interesting and appealing for the end customer, to be recognized as an innovator and a technology leader, but hydrogen is hardly the way to recover market position. Not for Ford, not for anyother OEM... Let’s not loose the horizon of what is cool to have and what is necessary….

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Russia is growing, but regrettably, this is not the report of a success story… At least not yet!

July 13, 2007

Nissan Plans Russian Output in 2009 | www.nytimes.com

Together with Romania, Bulgaria and Hungary, Russia is now, more than ever, luring the automotive industry to develop a well functioning local market.

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

The new strategy?

June 25, 2007

Ford celebrates the revival of Taurus | www.freep.com

500 to Taurus, Quality first, make the masses aware of the “new Ford”…. is this the holly grail, the way out?

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Concentrating on whether Toyota or any vehicle manufacturer looses money on HEVs today simply misses the point.

June 25, 2007

10 years after first hybrid, Toyota hits 1 million mark | seattletimes.nwsource.com

It is highly questionable whether Toyota looses money on HEVs. In any case, its technological lead is a no-brainer. Its current position in this market is indisputable and represents an investment into a, not to far away, promising future, as US Senate advances on its endeavor to tackle the issues of environmental safety and greenhouse effect and other governments start to develop their own approaches.

Elias Luna BarriosPartner and Chief Executive OfficerLuna & Goodman Advisors What is a GLG Leader?|GLG Leaders are a separate tier of Council Members with a Council Rank in the top 5%. These GLG Member Program participants are eligible for ongoing, in-depth consultative relationships with GLG clients.

Will Ford survive on its own after selling the crown jewels? - A comment from the fortune teller…

June 18, 2007

Ford: Another fine mess | www.economist.com

It is no rocket science: Ford must attack many internal fronts and concentrate in its re-structuring to get out of this battle as a successful OEM, but there are precedents. Look at Fiat’s story of the past 5 years.

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