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Expert Analyses of the following article:

Toyota to make Prius, not SUV, at new US Plant

Source: www.reuters.com
July 21, 2008
Toyota is Showing a Move Towards What Others are Already Finding Key to Profitable Automotive Production - Flexibility
Author: Mark Fendley, Continuous Improvement Manager, BMW Manufacturing Co., LLC
Toyota's announcement that the new Mississippi facility will produce the Prius is a smaret decision to increase capacity for a marketable product, with variant potential for the future. Toyota's temporary suspension of production in Indiana and Texas to reconfigure the plants for greater product flexibility is a model already proven to be a smart capital investment strategy by Nissan and BMW. Toyota...
July 21, 2008
Flexibility of company shows at outset
Author: GLG Expert Contributor
1. Toyota's management is showing far more responsiveness to the direction the consumer is taking in response to the oil prices and to the escalating evidence of global warming than the Detroit car makers. With their ability to provide what the customer wants, they stand to out-run the Big Three in record time. 2.  Prius may well become the#1 selling hybrid car in the US--it will be assembled...

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