Fast Food Fading?
Published at: www.forbes.com
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August 16, 2009
Fast food is been scrutinized and health concerns grow. Across various countries in the world we have the problem of diabetes growing, over weight across the entire population age, etc. However fast food is not always low quality and life style and work habits today make fast food a necessity.
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Fast food yes - But quality fast food
July 29, 2009
Fast food carries a stigma: unhealthy. Today it is not the case!
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Not So Fast There...Fast Food Still First Choice
July 29, 2009
Recent declines in share reflect overall market conditions, not consumer preference.
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Fast Food is a Recession Beater for Families
July 28, 2009
1) Fast Feeders branching into less "Traditional QSR" Fare 2) Chains looking to upscale ticket 3) Can entertain a family inexpensively
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July 28, 2009
The Forbes article overstates the QSR sector slowdown. Their relative customer traffic position has faded even since 2008 (which was not a good year), but it is not true to indicate that nothing is working. One must examine the components of same store sales to see the pieces. The business press often focuses onto bumper sticker phrase analysis. In general, new news, product/value and strength of the marketing plan are essential elements for any kind of traffic stability.
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The Fast Food Industry Will Continue to Shine
July 28, 2009
The decline in value of McDonald's shares is basically a knee jerk reaction by investors in light of the recession that is hitting all industries like a wave. McDonald's will still continue to grow in sales and profits due to three key factors: superior operations management, increased brand equity, and increased customer intimacy. These are three factors that will not be easy to erode over time.
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July 28, 2009
As Mark Twain once said "Rumors of my demise are premature". The QSR business, although subject to the ebb and flow of consumer sentiment and changing spending trends, is still the best option for consumers struggling to make ends meet as they continue to attempt to live "normally" during this economic downturn.
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