Expert Analyses of the following article:
Apollo Group 3Q Net Up 5.8%; Shares Jump On Estimate Beat
Source: online.wsj.com
July 4, 2008
Culture of Performance and Marketing Strategy Retains Students
Author: GLG Expert Contributor
Author: GLG Expert Contributor
When many educational institutions are struggling to acquire students due to tight funding for student loans, Apollo Group, Inc., the parent company of University of Phoenix is thriving based on its managers foresight in developing culture of performance and a branding strategy that runs through all levels of their operation.
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