AT&T U-Verse: 100,000 and Counting

Having been product manager for one of the key pieces of equipment which makes the U-Verse solution possible, I'm familiar with the business model behind this offer, as well as the details behind the launch of the service. U-Verse was launched at the CES show in Las Vegas with much fanfare, being the first time a Baby Bell telephone company (then SBC) would participate with such a marketing push at...

While AT&T U-Verse has made significant steps, it still has a long way to go to be a real threat to the cable companies or to be considered along with Verizon's FiOS. We forecast major changes in the architecture of U-Verse, including adopting GPONs as the prime architecture. Note to editors: Regarding your questions. I have full rights to redistirbute this - I own the copyright. Clfi...

The original launch of U-verse had two key objectives: 1) Bundling IPTV with other services to create FMC in the home; 2) Expanding company-owned AT&T wireless stores to sell bundled services.  The sales of only 100,000 U-verse subscribers have resulted in a limited product offering.

While neighborhood cable subscribers share their bandwidth, U-verse subscribers get their own dedicated service line from the node, allowing for faster streaming and downloads of content. Another added benefit of U-verse service is that content is truly 'on-demand' on a customer per selection basis. Cable pushes all the available content at once, thus slowing up deliverable content even more. One...

Does anyone really think that 100,000 customers at one narrow point in the huge state of Texas is worth anything other than a very loud yawn..?

Both SBC and the old AT&T (which SBC acquired) have a history of either launching or announcing plans to become major players in video services, which either failed or were not seriously implemented. Does U-verse which is based on a different technology architecture for delivering video services but also confronts a very different competitive landscape than these earlier ventures have a chance...

FiOS concentration on customer satisfaction is translating into very low churn.     FiOS TV is top in customer satisfaction with DirecTV second, Dish Network third, Comcast tied with AT&T U-verse in fourth place, followed by Cox, Cablevision, Time Warner, and Charter.

·U-verse is really the old Southwester Bell Corporation’s (SBC’s) old Project Lightspeed. Project Lightspeed’s goal was to drive fiber deeper into SBC’s territory using as much of its embedded local loop as possible. ·If I recall correctly, Lightpseed was launched in the early 1990s. ·Now the project’s age has nothing to do with the viability of the approach towards deploying multimedia...