Rotation continues towards Internet commerce.

Implications: Many factors, such as; convenience,  better fraud protection, acceptance,  user interface improvements, peer reviews, dysfunctional brick and mortar stores, high transportation costs all contribute to the growth of Internet commerce. The list is very short which tracks products and services which do not have an Internet presence. More products and more services are added to the business-to-consumer Internet transaction. Small ticket items ranging $20 or less, to $100,000 exotic sports cars are becoming much more acceptable for Internet commerce.

Analysis: The leaders of the Internet space are reporting strong profits as well as new firms coming online each and every day with very innovative business models all directed at taking the brick-and-morter business.

Further, social networking growth continues, which never had much competition from "Pen-Pals."