Summary

Oracle's late entry into social network oriented development indicates two things: 1) Oracle is seeing MySQL in all the wrong places: the enterprise 2) Oracle is struggling to catch up with the world outside the enterprise silo

Analysis

Oracle has been forced to acknowledge how large the MySQL market is for powering the database needs of social networking sites on the Internet today.  The days of Oracle and AOL Server TCL bindings have sailed on to the modern LAMP model (Linux Apache MySQL, PHP/Perl/Python).

Oracle is very late to the party and faces a rather stiff learning curve in terms of nimble and reflective inclusion.  While many enterprises that use Oracle will want to test social network tools it is highly unlikely they will find support for their investment in Oracle.  Rather, it is Oracle seeing a threat much in the same way Microsoft viewed Linux as a threat but would not come at it head on until much later in the cycle of adoption within the enterprise.

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Jay Cuthrell, Principal
Jay Cuthrell

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Principal, Cuthrell Consulting, LLC

 
Analyses are solely the work of the authors and have not been edited or endorsed by GLG.