Summary
1. If there is any company that needs a total “overhaul,” it is Clearwire. 2. In the past, its new CEO, Bill Morrow, has been referred to as a “turnaround guy” and a “fixer-in-chief.” 3. It will be one tall order to do a makeover on Clearwire.
Analysis
Certainly, Bill Morrow is not adverse to big challenges. Apparently, he was once the favorite to take the top job at the embattled Sprint Nextel, but the carrier was unwilling to agree to a particular timeframe. According to The Times of London, Morrow “filled a series of vital trouble-shooting roles at Vodafone, including heading its failing Japanese business....” At PG&E, he was brought in as the President and COO with a mission to transform it to become more of a competitive firm.
Undoubtedly, Clearwire’s investors could readily see that the WiMAX service provider was on a path to nowhere. In short, it needed a grownup to run the place. Hopefully, Morrow can develop a far less ambitious strategy.
The principal role of new co-chairman, Ben Wolff, now appears to be public relations in nature.
