Summary

People are interested in these "Energy Shots" because they are quick and convenient. What people really need to focus on is "Hybrid Energy Drinks". My input does not focus on the comparison of energy shots to beverages, but rather another competitor in the energy beverage business and how its uniqueness will make it far superior.

Analysis

People really need to take a step back and look at the ingredients in these "Energy Drinks", "Energy Shots" and the like.  These products are filled with refined sugars, high fructose corn syrup, chemicals and strange ingredients that most have never heard of.  Some of the chemicals and contents are nearly the equivalent of battery acid!  Why would you want to put something like that into your body?  I am not going to call any products out by name here, but we need to look at how our population is poisoning themselves on a daily basis.

What we should be doing is focusing on "Hybrid Energy Drinks".  These are comprised of mostly all-natural fruit juice as well as other all-natural ingredients.  Some also provide a sustained energy source that lasts a much longer time and prevent the "crash" that appears after most standard energy drink or shots wear off.  This way, our poulation can get some good nutrition into their bodies and enjoy a natural, sustained energy boost.

If anyone has further questions, I will be glad to discuss.

This author consults with leading institutions through GLG

Engage this author or other Consumer Goods & Services experts
 
Analyses are solely the work of the authors and have not been edited or endorsed by GLG.