Summary
Sony's latest gaming device does NOT cut out retailers as this titles infers. There is still plenty of business for retailers to capture in this category with the PSP Go including hardware and accessory sales as well as pre-paid game cards (similar to Apple's iTune gift cards).
Analysis
This article is filled with inaccuracies and infers a false sense of doom for retailers in relation to the launch of the PSP Go. Sony's latest gaming device does NOT cut out retailers as this titles infers. There is still plenty of business for retailers to capture in this category with the PSP Go including hardware and accessory sales as well as pre-paid game cards (similar to Apple's iTune gift cards). Retailers are also actively pursuing alternative methods of participating in the digital distribution space. There are countless examples of business models that can work for them.
Peter Roithmayr consults with leading institutions through GLG
Analyses are solely the work of the authors and have not been edited or endorsed by GLG.
