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March 28, 2007

Adobe CS3

Analysis of: Press release |
This analysis is solely the work of the author. It has not been edited or endorsed by GLG.
Analysis By:
Steven Schnoll, Managing DirectorSteven Schnoll
Managing Director, Schnoll Media Consulting
Implications: The release yesterday of Adobe CS3 will have a far reaching impact into the convergent content management world.
With the integration of Macromedia and Adobe products into one seamless offering the designers of the world will now be able to repurpose content from the print world to Internet with one click.
While Adobe claims this is the most significant release in the companies history, the graphic world once they get hold of the product will leverage its new capabilities to new heights. Adobe will now prove to be one of the software leaders. This product is clear evidence of what will separate them from the competition.


Analysis: I have had the privilege to beta test this product and am overwhelmingly impressed with its integrated and enhanced product offerings.


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