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GLG News in Technology, Media & Telecom

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November 18, 2008
Voluntary Packages: Always a mistake
Analysis of: Sprint offers voluntary package to employees | www.fiercewireless.com
Author: GLG Expert Contributor
Clearly Sprint needs to reduce costs as they keep hemorrhaging market share.  Voluntary work force reduction is not the way to go.
Kenneth EisnerNovember 17, 2008
Higher-Pay Employees Most Likely to Leave Sprint
Analysis of: Sprint offers voluntary package to employees | www.fiercewireless.com
Author: Kenneth Eisner, Principal, Eisner Consulting
I don't think the Sprint voluntary package is going to draw mass defections.  The market is too weak, and options for the unemployed are not rosy.  However, on the margin, higher up employees might be the most likely to bolt, and this post goes through a theoretical breakdown.
Gregg KailNovember 17, 2008
Nokia Responding to Market Conditions
Analysis of: Nokia Warns of Flat Handset Sales in Q4 '08 - to Decline in 2009 | www.cellular-news.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
Nokia talking about responding to the market conditions has the implications of more focused selling, cost cutting, and a trimmer product portfolio.
November 17, 2008
Seoul Semiconductor Phosphor License Agreement may improve it's postion in LED LIghting
Analysis of: Seoul Semiconductor Concludes a Cross License With TOE in Europe | www.sslighting.net
Author: Jerald Kolansky, Worldwide VP of Sales, Plx Technology, Inc.
1. If this is an improved phosphor it will improve Seoul's competitve position against Cree, Lumileds. Nichia, etc. 2. Seoul white LED's use blue chips from Cree and other blue LED manufacturers.  The phosphor system placed on the blue chip is what creates the white light in a spectrun of white colors from warm white to cool white.  If this new phosphor agreement gives them a good warm...
November 17, 2008
USB 3.0 Enabled Consumer Devices Will Reach market in Late 2009
Analysis of: Synopsis Announces USB 3.0 Cores | www.eetimes.com
Author: Jerald Kolansky, Worldwide VP of Sales, Plx Technology, Inc.
1. The increased speed of USB 3.0 will result in the repacement of USB 2.0 as the standard interface specification in consumer and computer devices. 2. Firewire 400 and 800 specifcations will die a  quick death in the late 2009/2010 time frame being replaced by USB 3.0.
November 17, 2008
Will New Cree Hi-brightness LED's enable Cree to compete with Nichia?
Analysis of: Cree Introduces New Generation of High Brightness Oval LED's | www.flashlightnews.org
Author: Jerald Kolansky, Worldwide VP of Sales, Plx Technology, Inc.
1. Nichia, Avago, and Osram have dominated the U.S. high brightness LED market which has an approximate market size of $250M 2. High brightness LED's should not be confused with Hi-Power LED's which are white an used in interior and exterior lighting applications.
Kenneth EisnerNovember 14, 2008
PwC TV Ad Study Reaches Silly Conclusions: Branding isn't just TV Domain
Analysis of: Cutting TV advertising will harm your brand | www.mandmglobal.com
Author: Kenneth Eisner, Principal, Eisner Consulting
This PwC study really got me riled because it reflects a nonsensical version of the brand, one that can only be broadcast over the TV, that is just no longer true.  Sure, Comcast and Time Warner and ESPN may want you to believe it it true, but Google's interactive medium is the wave of the future, even the branding future.  The shift to interactive has been far too slow, and this study paints...
Gregg KailNovember 14, 2008
Sprint Nextel Voluntary Separation and Talent Resource Management
Analysis of: Sprint offers voluntary package to employees | www.fiercewireless.com
Author: Gregg Kail, Former Reseller Manager, AT&T Corp
Sprint Nextel’s voluntary separation could reduce eventual layoff expenses, but could adversely affect the talent resource management for future projects in emerging technology. 
Kenneth EisnerNovember 14, 2008
HTC Google G1 not an iPhone: Will Cut Price Quickly
Analysis of: Report: G1 costs 10 percent less to make than iPhone | news.cnet.com
Author: Kenneth Eisner, Principal, Eisner Consulting
The release of the first "Google phone" certainly does not come at an ideal time, given the economic environment.  Sure, they can price high, then lower as everyone does.  However, the true measure of how long they can sustain the high price is looking at pent-up demand, which is done in this article.
Kenneth EisnerNovember 14, 2008
Scrooge will Visit Apple and Dell for Xmas
Analysis of: Holiday shoppers like Apple and Dell | apple20.blogs.fortune.cnn.com
Author: Kenneth Eisner, Principal, Eisner Consulting
The ChangeWave survey paints an overly positive picture on Apple and Dell sales this year.  As Circuit City and Best Buy foreshadow, this holiday season will be awful for high-end products, especially those whose purchase can be forestalled.
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