Rick Shea

Council Member Biography

Rick Shea is the President of Shea Marketing Consulting, a firm that specializes in providing marketing expertise to CPG/Food companies. He has 20+ years of marketing experience as VP of Marketing for Kraft, Unilever, George Weston Bakeries, Malt-O-Meal cereals, and Pepperidge Farm. Mr. Shea was the CMO/VP of Malt-O-Meal, from 2004 to 2007, where his leadership led to being named as the Walmart Supplier of the Year. He was also VP of Marketing at Unilever, where he was responsible for the marketing efforts for Entenmanns, Thomas, and Brownberry brands. He was a Director of Marketing at Kraft Foods, where he has held several positions in the Convenient Meals & Pizza Divisions and won several top Kraft awards. Mr. Shea works with his Dad, former President of Campbell Soup Int. & CEO of Pepperidge Farm at Shea Marketing and they both provide their expertise on all aspects of the supermarket industry. They follow all major consumer food companies, consumer trends, and are experts on all key grocery retailers. (This is me - Update Profile)

Employment History

2006 - present

President, Shea Marketing Consulting Inc.

2004 - 2006

Vice-President of Marketing (CMO), MALT-O-MEAL COMPANY

1995 - 2004

Vice President of Marketing, George Weston Foods/Unilever

1987 - 1995

Director of Marketing, Kraft Foods

1986 - 1986

Market Research Assistant, Campbell Soup Co.