Richard Hine
PrincipalRichard Hine
Richard Hine is a marketing consultant with more than 20 years experience in advertising and media. He works with clients inside and outside the media industry on branding and creative strategies, business and sales development. Through September 2006, he was VP/Marketing at The Wall Street Journal, responsible for advertising sales marketing, research and business development. Mr. Hine was a key player in the formation of the Dow Jones Integrated Solutions Group and oversaw the marketing campaign behind the launch of Journal’s Weekend Edition in 2005. Previously, Mr. Hine spent 10 years at Time Inc, most recently as Publisher of Time's Latin America edition, overseeing advertising sales and circulation. While at Time, Mr. Hine was the recipient of the Time Inc. President’s Award -- the company's highest honor -- for his work on the Time and CNN Latin American Leaders for the New Millennium program -- an integrated advertising opportunity developed in print, TV and online platforms. (This is me - Update Profile)
| 2006 - present | Principal Richard Hine |
|---|---|
| 2002 - 2006 | Vice President/Marketing Dow Jones & Company, Inc. |
| 2002 - 2005 | Copywriter Time Warner Inc |
| 1998 - 2002 | Copywriter BPI Communications |
| 1998 - 2002 | Publisher Time Warner Inc |
| 1995 - 1998 | Marketing Director and Associate Publisher Time Warner Inc |
GLG Study Groups with Richard Hine(?)
| Study Group Name | Members |
|---|---|
| Print Advertising Market Experts | 209 |
| Newspaper Industry Experts | 19 |
| Online Advertising Experts (North America) | 347 |
| Online Advertising Experts | 475 |
GLG NewsSM
Analyses by Richard Hine(?)
With unique users up 94% and total page views up only 45%, it's clear that wsj.com has found more ways to introduce non-subscribers to the frustrations of its site
Massive debt + no real plan + continued business decline = big trouble
Newspapers are failing on both fronts. They are in a severe print advertising recession. And online sales are slowing -- up a mere 7% vs. industry-wide growth of 24%. Falling revenues make reducing debt at Tribune more difficult and put dividends at risk at McClatchy, Gatehouse...
Amid falling ad revenues, is Sam Zell destroying the LA Times (and other Tribune papers) by cutting news pages, making newsroom decisions based on quantity not quality of reporting, facilitating the exits of his best staff and dumbing down his papers beyond recognition?
GLG InstituteSM Seminars with Richard Hine(?)
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