Renato Beninatto

Renato Beninatto is a Principal at Common Sense Advisory, a research and consulting firm committed to improving the quality of international business and the efficiency of the online and offline operations that support it. He acts at the firm's Chief Operations Officer and also heads its consulting practice. Mr. Beninatto has nearly a quarter-century of executive-level experience in the localization industry and since 2002 has been conducting research and leading the consulting practice of Common Sense Advisory. His activities include teaching localization-related courses in U.S. and European Universities, and training professionals in workshops and seminars. Mr. Beninatto has served on the executive teams for some of the industry's most prominent companies, like Alpnet Inc. and Berlitz GlobalNET. He is a frequent speaker and has made presentations and keynote speeches in events such as LISA (Localization Industry Standards Association); IQPC (International Quality and Productivity Center); NYSIIA (New York Software Industry Association); and IIR (Institute of International Research). He is a Brazilian native, who speaks five languages and has lived in seven countries around the world. (This is me - Update Profile)