Michael Sellers

Michael Sellers is the Chief Executive Officer and Chief Alchemist at Online Alchemy, a developer of computer games, artificial intelligence, and social networking software. He has been designing and developing online multiplayer games since 1994. One of two co-founders of Archetype Interactive, Mike was Lead Designer on Meridian 59, the first 3D massively multiplayer online game, published in 1996 after Archetype's acquisition by 3DO. In 1997 he co-founded The Big Network and led the design for online family-oriented social networking software (MyPlace). After TBN was acquired by eUniverse in 1999, he led designs on SimCity Online, The Sims 2, and Ultima Online Trilogy in his role as Senior Game Designer at Electronic Arts. Mike has been a speaker and panelist at many industry conferences and written several articles on MMOG design and production. In 2002 he founded Online Alchemy in Austin, Texas, and is working on a next-generation MMOG based on proprietary advanced artificial intel (This is me - Update Profile)