Kevin Kramer

Kevin Kramer is the Principal of K2 Consulting. He was previously a Senior Executive Vice-President at MBNA America until April 2005, where he was responsible for Database Marketing, Merchant Services, and Recurring Payments Initiatives. Dr. Kramer's previous assignments at the firm included Internet Marketing, E-Commerce Marketing, Customer Fulfillment, Pricing, BDOA, and Market Research. He has held a variety of staff and line positions including market strategy, business development, internet marketing, direct marketing, database marketing, CRM, product development, market research, fulfillment-all statements, plastics, and correspondence. Dr. Kramer's involvement has spanned over 20 different business units at MBNA and earlier at Citibank (1990-1993), and has included acquisition, risk, activation, retention, consumer and business lending, and collections. (This is me - Update Profile)