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David Yaskulka

David Yaskulka, Vice President, Product Marketing, KOMPOLTVice President, Product Marketing
KOMPOLT
Member of the Media Council

David Yaskulka is the VP Product Marketing at Kompolt and the President of Blueberry Consulting, an ecommerce media and cause marketing communications concern. Their clients include Kompolt, an online auction management agency, and eBay Giving Works. He serves as Marketing Chair for the Professional eBay Sellers Alliance, a trade group of ecommerce merchants. Previously, he was the Chief Executive Officer at Blueberry Boutique, which was featured in 12 books most recently, Wiley Publishing’s The eBay Billionaires Club, as a Platinum PowerSeller, and clothing seller on eBay and Amazon. He has also been the Chief Marketing Officer at PR agencies, ad agencies, and nonprofit organizations. He has been quoted in the Wall St. Journal, NY Times, CBS, PBS, Internet.com, and Internet Retailer. (This is me - Update Profile)


Employment History
2007 - present Vice President, Product Marketing
KOMPOLT
2004 - present Marketing Chair
Professional eBay Sellers Alliance
2003 - present President
Blueberry Consulting
2002 - 2006 Chief Executive Officer
Blueberry Boutique
2001 - 2002 Director of Marketing and Business Development
Tech Corps
2000 - 2001 Director of Marketing
Phase Two Strategies
1998 - 2000 Director of Communications
NJ Conservation Foundation

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GLG NewsSM Analyses by David Yaskulka(?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.
Buy.com deal reinforces that eBay will get what it measures. That’s good and bad. | 05-12-2008
Analysis of: eBay Partners with Buy.com for New-In-Season Merchandise | rksmythe.blogspot.com
Author: David Yaskulka, Vice President, Product Marketing, KOMPOLT

eBay’s deal with Buy.com represents a tectonic shift in a marketplace known for its “level playing field.”   Will the shift help? As Rany Smythe says in his blog, “If you ever wanted a preview of the "New eBay," I've got a treat for you, it will look a lot like Buy.com's eBay store.”  ...

Seller's Perspective on Wall Street Journal Report: Meg Whitman to Retire from eBay | 01-23-2008
Analysis of: EBay Chief Whitman, Web Pioneer, Plans to Retire | online.wsj.com
Author: David Yaskulka, Vice President, Product Marketing, KOMPOLT

Meg Whitman may be about to conclude one of the great leadership tenures in the Internet's whirlwind history, according to today’s Wall Street Journal report. Her successor must continue and improve on Meg's recent efforts to bolster safety, adjust fees, improve the shopping experience, and (perhaps...

Fine Line for eBay: Special Vs. Safe | 12-11-2007
Analysis of: Top Seller Bargainland Leaves eBay to Launch New Auction Site | www.auctionbytes.com
Author: David Yaskulka, Vice President, Product Marketing, KOMPOLT

Is eBay taking the right steps to improve buyer safety (and retention)? Is eBay sufficiently guarding the elements that differentiate its marketplace from the rest of ecommerce?

What to Watch from eBay's Annual Events, Part 2 | 06-18-2007
Analysis of: Boston Welcomes eBay Community for 6th Annual eBay Live! Conference | news.ebay.com
Author: David Yaskulka, Vice President, Product Marketing, KOMPOLT

6.    what is next for Skype? 7.    how will eBay continue to focus on its core differentiators in the wider ecommerce marketplace (auctions, community, charity listings, long-tail selection, low barriers to entry for individuals/small biz, etc.)? 8.    how...

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