Brad Saul
Chief Executive Officer, Matrix Media
Member of the Media Council
Council Member Biography
Brad Saul is the Founder and Chief Executive Officer of Matrix Media, a multi media company which focuses on radio entertainment with recent projects including “Animal Planet Radio,” “The HGTV Design Minute,” and “Travel Channel Radio.” In addition, Matrix has launched two new radio networks over the past 12 months. The first network is UBC Radio Network and the second is EBN Radio Network. With over 30 years of experience in radio entertainment, Mr. Saul has pioneered a number of broadcast firsts. He introduced many innovative concepts to radio such as home shopping, NBA Radio Network, in flight audio and video advertising, the first radio station in an amusement park and more than 50 shows in syndication. He holds a BS and MA in radio, television and film from Northwestern University. Within the last 18 months, Matrix has launched two internet talk radio portals, and Saul has become a frequent commentator on internet radio and the future of terrestrial radio and radio advertising. (This is me - Update Profile)
Employment History
- 2001 - present
- Chief Executive Officer, Matrix Media
GLG NewsSM Analyses by Brad Saul(?)
Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.
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Local Radio Revenue Disappearing
June 16, 2009
Brad Saul, Chief Executive Officer, Matrix Media
In Radio These Days, Small Is Better | online.wsj.com
Radio will survive. It is just going to be a very different medium, led largely by internet radio which has no barrier to entry.
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January 8, 2009
Brad Saul, Chief Executive Officer, Matrix Media
Analyst: Radio Revs Will Fall 13 Percent In 2009. Or More. | www.radioink.com
Radio ad revenues falling of the cliff
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February 27, 2008
Brad Saul, Chief Executive Officer, Matrix Media
October Radio Revenues Down 7% | publications.mediapost.com
With fewer analysts looking at commercial radio, the industry begins to fall off investors' radar screens.
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What's wrong with radio and how to fix it
January 11, 2008
Brad Saul, Chief Executive Officer, Matrix Media
November Revenues Show 'Worse Drop Than Expected' | www.radioink.com
Radio revenues for the month of November took a gigantic drop. National advertising was off by 15% (and local revenues were off by 5%).
Leading institutions connect with Brad Saul through GLG
GLG Study Groups with Brad Saul(?)
| Study Group Name | No. Members |
|---|---|
| Media Buyers | 1094 |
| Council Members in North America who Follow Radio Advertising | 31 |
| Radio Advertising Experts | 93 |
| Radio Advertising Experts (North America) | 76 |
GLG Live Meetings with Brad Saul(?)
Brad Saul has not participated in any GLG Live Meetings.