
Professor, NEW YORK UNIVERSITY (INC)
Member of the Media Council
Benjamin Kirshner is Founder and Chief Executive Officer of Elite SEM Inc, an online advertising agency. He is also an instructor of search engine marketing strategies at NYU. He specializes in developing and orchestrating search engine marketing campaigns, email marketing, affiliate marketing, banner advertising, co-registration, contextual targeting advertisements, and ROI tracking. He is experienced in evaluating search engine marketing technologies. He has over 7 years of experience in the online marketing space. Mr. Kirshner works on a daily basis with Google, Yahoo!, AskJeeves, MSN, AOL, Shopping.com, and Valueclick. Elite SEM Inc is a Google Adwords Certified Company as well as a Yahoo! Ambassador. (This is me - Update Profile)
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May 14, 2007
Ben Kirshner, Professor, NEW YORK UNIVERSITY (INC)
Google to Face First Jury Trial Over its 'Adwords' Keywords Search Program | interestalert.com
Google, Yahoo, MSN, ASK.com and the rest of the PPC world could get a huge slap in the face if there is a law prohibiting the use of advertisers bidding on trademarked terms.
Quigo could be next to be aquired
September 19, 2006
Ben Kirshner, Professor, NEW YORK UNIVERSITY (INC)
Quigo: The next Google? | money.cnn.com
Google has done a great job buying really good technology companies. These guys could be next.
August 11, 2006
Ben Kirshner, Professor, NEW YORK UNIVERSITY (INC)
Google Signs $900M Deal With MySpace | www.dailytech.com
This article explores some of the implications from Myspace partnering with Google.
August 7, 2006
Ben Kirshner, Professor, NEW YORK UNIVERSITY (INC)
XM makes advertising deal with Google | phoenix.bizjournals.com
This artlice talks about Google aggrsive push into the struggling radio market. The hundreds of thousands of Google's clients will be introduced to the radio business, through their purchase of Dmark a few months ago. This is the first major deal announced towards Google jumping into the...
| Study Group Name | No. Members |
|---|---|
| Website Usage Assessment Experts | 31 |
| Media Buyers | 1083 |
| Microsoft Vista OS Experts | 69 |
| Online Marketing Experts | 33 |
September 25, 2007 | New York
GLGi: Online Advertising – Market OverviewFebruary 20, 2007 | New York
GLGi: Paid Search Immersion - Buying Keywords from Yahoo and GoogleGLGi: Paid Search Immersion - Buying Keywords from Yahoo and Google
February 20, 2007