Technology, Media & Telecom

Popular Topics in Technology, Media & Telecom

Subscribe to Updates in Technology, Media & Telecom

By RSS

The Expertise Imperative and Compliance Technology: Access to a diverse array of specialized expert inputs drives superior decisions in every organizational context: within corporations, by investors and consultancies, and within nonprofits. When decision makers are confident of their decision inputs, they can respond more quickly and creatively to challenges and opportunities.

This page may include content provided by Council Members, your access to which is subject to the Terms of Use.

Find Out More

Ben Kirshner

CEO
Elite SEM Inc

Member of the Media Council

Benjamin Kirshner is the Founder and Chief Executive Officer of Elite SEM Inc, an online advertising agency. He is also an instructor of search engine marketing strategies at NYU. He specializes in developing and orchestrating search engine marketing campaigns, email marketing, affiliate marketing, banner advertising, co-registration, contextual targeting advertisements, and ROI tracking. He is experienced in evaluating search engine marketing technologies. He has over 7 years of experience in the online marketing space. Mr. Kirshner works on a daily basis with Google, Yahoo, AskJeeves, MSN, AOL, Shopping.com, and Valueclick. Elite SEM Inc is a Google Adwords Certified Company as well as a Yahoo Ambassador. (This is me - Update Profile)

Employment History
1999 - present	CEO Elite SEM Inc

GLG Study Groups with Ben Kirshner(?)

Study Group Name	Members
Online Advertising Purchasers (North America)	109
Website Usage Assessment Experts	31
Media Buyers	812
Search Engine Experts (North America)	163

View All Study Groups with Ben Kirshner

GLG News^SM Analyses by Ben Kirshner(?)

Opinions and analyses expressed in GLG News are solely those of the author. See the Terms of Use for details.

PPC Keywords and Trademarks | 05-14-2007

Analysis of: Google to Face First Jury Trial Over its 'Adwords' Keywords Search Program | interestalert.com

Author: Ben Kirshner, CEO, Elite SEM Inc

Google, Yahoo, MSN, ASK.com and the rest of the PPC world could get a huge slap in the face if there is a law prohibiting the use of advertisers bidding on trademarked terms.