Webcast: Online Marketing – Strategy, Metrics and ROI (2:00 PM EST/11:00 AM PST)

Time & Location

Originally Presented: January 28, 2013 2:00 PM, Webcast


Ben Kirshner, Professor, NEW YORK UNIVERSITYBen Kirshner


          What is a GLG Leader?|The Gerson Lehrman Group&reg; (GLG) Leader Program<sup>SM</sup> is our premium Member Program<sup>SM</sup>. Those identified as GLG Leaders are in the top 5% of GLG CouncilRank and have an exclusivity agreement with GLG.


    Talking Points: • ROI measurement techniques • Key metrics for online advertising • Top online marketing trends for 2013

View Webcasts & Teleconferences in Technology, Media & Telecom

View All Webcasts & Teleconferences in Technology, Media & Telecom

About GLG Live Meetings

A program focused on educating business and investment professionals through seminars on current trends and core concepts in various industries. Detailed workbooks distributed at the Seminars provide educational reference materials for later review. GLG Live Meetings enable clients to increase thier own industry education by proposing new seminar topics or adding agenda terms to currently scheduled seminars.