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GLGi: The Current and Future Market for Elementary, High School and College Textbooks

Time & Location

Originally Presented: October 30, 2007

Presenter(s):

Albert Greco

Senior researcher, Institute for Publishing Research, Inc.
Member of the Technology, Media & Telecom council

Agenda:

Updated analysis of the 2007-2008-2009 market for elementary and high school (Elhi) textbooks, supplemental and testing-assessments and college textbooks
Key market drivers, including adoption cycles, funding sources, enrollment projections, the electronic distribution of texts, supplementals, and tests
Review of the major Elhi publishers, including the sale of Harcourt to Riverdeep
Elhi and college textbook projections for 2010-2011-2012

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