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GLGi: Online Advertising – Market Overview

Time & Location

Originally Presented: September 25, 2007

Presenter(s):

Ben Kirshner

CEO, Elite SEM Inc
Member of the Technology, Media & Telecom council

Agenda:

Yahoo! Panama Update
Google’s new quality score explained
Advertising trends and how landing page optimization works
Yahoo’s needs and what they are doing to close the gap between Google

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A program focused on educating business and investment professionals through seminars on current trends and core concepts in various industries. Detailed workbooks distributed at the Seminars provide educational reference materials for later review. The GLG institute website. www.glginstitute.com, enables clients to increase thier own industry education by proposing new seminar topics or adding agenda terms to currently scheduled seminars.