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GLGi: Alternative Media Trends: New Strategies to Reach Fragmented Audiences

Time & Location

Originally Presented: September 19, 2006

Presenter(s):

GLG Expert Contributor

Agenda:

  • Share of 18-34 Market Shrinking and Spending Less Time with Traditional Media
  • Marketing Budgets Shifting to Alternative Media
  • Spending on Alternative Media Growing 4x Faster than Traditional Media

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About GLG InstituteSM Seminars

A program focused on educating business and investment professionals through seminars on current trends and core concepts in various industries. Detailed workbooks distributed at the Seminars provide educational reference materials for later review. The GLG institute website. www.glginstitute.com, enables clients to increase thier own industry education by proposing new seminar topics or adding agenda terms to currently scheduled seminars.


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